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If your users needs aren’t driving your product innovation, then what is? Because your competition is delighting their users and cutting away at your edge in the market. Why does it feel like we need to choose between flexible surfaces or rigid applications through the product development lifecycle? It doesn’t have to be that way. You build products for your users - what if you could easily spin up your own internal product for how you ship features? Remix proven process & rituals from the top product companies in the world with the ProductOS.
Pull up each of the tools of different teams. Show product having to bridge and manually hold it all together.
Those tools are still floating around. The modules of the ProductOS come up in the middle.
JiraFigmaSalesforce
Replace: Pendo feedback, Amplitude. CRM integration. (Salesforce, Zendesk)Slack / chat funnel.North star doc.Prioritize ($ vote and RICE). Move idea to “now”. Create a roadmap item.OKRsDesign embeds: Figma, Miro Ticket tracker syncs: Jira, Linear, Azure devChat notifications: Slack, MSFT TeamsStatus update.
Metrics visualizations: Amplitude, Mode
Voice of the customer, planning & OKRs, product roadmap & launches, meetings (standups / weekly status), team collaboration, product requirement documentation, and reporting. All with deep integrations to Jira, Figma, Github, Slack, Salesforce, and 500+ more tools product, engineering, and design teams use daily. submit formFlash logos of tools like Salesforce, Zendesk, Slack, Intercom, Gong).
Select tier, add launch steps.
StandupPRDsRoadmap
Jira, Github, Slack
Figma slide context. Design embeds: Figma, MiroTicket tracker syncs: Jira, Linear, Azure devChat notifications: Slack, MSFT TeamsCode reviews: GithubMetrics visualizations: Amplitude, ModeDon’t see a tool you use? Pack IDE and open Pick your modules* Data is now flowing in to the system - A UI/UX for your entire PDLC. Salesforce for Voice of CustomerJira for LaunchCal Slack notificationsGmail reports.Interact and ask questions with — a new interface for AI blocks: summarize in an exec dashboard, trends. Brain backed columns: status updates across feature development pods/sqaudsBrain chat interface: Asking for the latest design file, gong mentions of a certain feature,
ProductOS
- Pages
Drafts
1.Big claims version (salesy hype vibe).
Saying
Showing
Enhance, reduce, replace (banner?)
Hook
We’ve seen so many product teams fall in to the trap of silo’ed operations while scaling. Eng has an issue tracker like Jira and code repo in Github, Design has Figma, Sales has CRM like Salesforce, all the while Product org holds things together with an Office Suite, or worse, needs to purchase an expensive & rigid “PM” application.
And the north star vision — the reason for building & who you’re building for — gets completely lost in the copy & paste slide deck updates.
Where is the tool for product? That’s where the Product Operating System — or ProductOS — comes in.
It’s the all-in-one surface where 80% of the top product orgs unify their Voice of Customer through planning and product launches, all while integrating deeply with your company’s tools set.
You’ll finally have the integrated solutions to connect user needs with the product roadmap, as you ship quality features to market, all with high-velocity and in lock-stop with internal stakeholders. In fact, on average, teams will 2x their ship velocity within 6 months of implementing
ProductOS overview Figma slide as ref.
And show how the integrations connect to each other.
Module flow (demo)
Make better informed product decisions by having a customer feedback system that works for all stakeholders.
Gather all the sources of product feedback, prioritize feature requests with integrated CRM data, and close the loop with users when features ship.
Make plans, align your team, and track OKRs.
Keep ship velocity high while layering more safety and stakeholders in to your your product launch process.
Guide each stage of the feature development process, with tiers that drive actions, and views for every stakeholder who needs to get involved.
Run your weekly status updates, monthly business reviews, and quarterly goal syncs without jumping between tools.
Give teams the freedom to run their own way — standups, wikis, Figma design reviews — all while connected to your core operations.
Give leadership visibility with native business intelligence capabilities, linking to the entire PDLC.
Outro
Accelerate ship velocity & quality, increase stakeholder alignment, and consolidate your product tech stack with Coda’s ProductOS.
Join the 20k other high-performing, user-centric product orgs today and start your journey at coda.io/solutions/productOS
Flash headshots/logos + webpage URL.
There are no rows in this table
Strong POV statements
[Product people building products]
”Design your process like you’d design a product.” - Yuhki CPO of Figma who’s been a big Coda user since day one.
We’re product people, and we think about user interfaces, all day. And while the PMs benefit a ton, the key persona or user is actually the stakeholders we’re designing for. The folks who we struggle to bring in to the fold, get their buy-in / reviews / sign-offs. “How might we design an interface with our PDLC that integrates the processes of marketing, sales, finance, legal — all of our partners who are key to making this thing successful?” Or rather “are their ways to automate the cat herding?”
There are no rows in this table
2.Vanilla SaaS version (no frills, enterprise vibe).
Saying
Showing
When you run your product operations on Coda, you’ll finally have one place to bring together the:
Gather all product feedback from users and the field, prioritize feature requests with the help of integrated CRM data, and close the loop with users when features ship.
“Voice of Customer” on screen.
On bottom of the screen: “Replaces: Pendo feedback, productboard, Jira align, user voice Spreadsheets “
Make plans, align your team, and track your goals.
On bottom of the screen: “Replaces: Spreadsheets, Airtable, Notion, Jira Product Discovery, 15Five, Asana”
Guide each stage of the feature development process, with tiers that drive actions, and views for every stakeholder who needs to get involved.
On bottom of the screen: “Replaces: Spreadsheets, Asana, Productboard, aha!, Smartsheet. Monday.com, Airtalbe”
Give teams the freedom to run their own way — standups, wikis, Figma design reviews — all while connected to your core operations.
Give leadership visibility with native business intelligence capabilities, linking to the entire PDLC.
There are no rows in this table
3.Elysium (AI, future of work, nocode vibe)
Unlock your operational intelligence with ProductOS — the one surface to manage, automate, and glean insights from your growing product operational system.
Here’s how the top product teams — like Figma, Intercom, Qualtrics, and Snap — do it.
Merged
Coda is the all-in-one surface where product, design, and engineering teams at companies like Figma, Netflix, New York Times, and Qualtrics unify their product development process.
We’ve seen so many product teams fall in to the trap of silo’ed operations while scaling. Engineering has an issue tracker like Jira and code in Github, Design has Figma, Go to Market has a CRM like Salesforce, all the while the end to end development is held together with an Office Suite, or worse, an expensive & rigid “PM” application.
And the north star vision — the reason for building & who you’re building for — gets completely lost.
This is where the Product Operating System — or ProductOS — comes in. You’ll finally have the integrated solutions to bring your voice of customer, planning & goals, product roadmap, & launches together + on top of deep integrations with your tech stack and leveraging AI to automate and bring clarity to the operation.
Let’s take a look at how we can ship quality features to market, all with high-velocity and in lock-stop with stakeholders.
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