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ProductOS video script

Coda is the all-in-one surface where product, design, and engineering teams at companies like Figma, Netflix, New York Times, and Qualtrics unify their product development process.
We’ve seen so many product teams fall in to the trap of silo’ed operations while scaling. Engineering has an issue tracker like Jira and code in Github, Design has Figma, Go to Market has a CRM like Salesforce, all the while the end to end development is held together with an Office Suite, or worse, an expensive & rigid “PM” application.
And the north star vision — the reason for building & who you’re building for — gets completely lost.
This is where the Product Operating System — or ProductOS — comes in. You’ll finally have the integrated solutions to bring your voice of customer, planning & goals, product roadmap, & launches together + on top of deep integrations with your tech stack and leveraging AI to automate and bring clarity to the operation.
Let’s take a look at how we can ship quality features to market, all with high-velocity and in lock-stop with stakeholders.

Module flow (demo)


Make better informed product decisions by having a customer feedback system that works for all stakeholders.
Gather all the sources of product feedback, prioritize feature requests with integrated CRM data, and close the loop with users when features ship.
Submit
Triage
Report
Close the loop → email
Replace: Pendo feedback, Amplitude.
CRM integration. (Salesforce, Zendesk)
Slack / chat funnel.
Make plans, align your team, and track OKRs.
From
North star doc.
Prioritize ($ vote and RICE).
Move idea to “now”.
Create a roadmap item.
OKRs
Design embeds: Figma, Miro
Keep ship velocity high while layering more safety and stakeholders in to your your product launch process.
Guide each stage of the feature development process, with tiers that drive actions, and views for every stakeholder who needs to get involved.
New feature
Tiers
Stakeholders
Writeups / team hubs as a stage gate?
Ticket tracker syncs: Jira, Linear, Azure dev
Chat notifications: Slack, MSFT Teams
Run your weekly status updates, monthly business reviews, and quarterly goal syncs without jumping between tools.
Status update.

Give teams the freedom to run their own way in their team hubs — with standups & status updates, wikis, Figma design reviews — all while connected to your core operations.


Give leadership visibility with AI assisted insights and metric dashboarding that links to the entire product development life cycle.
Dashboards ( )
AI
Syndicate
Metrics visualizations: Amplitude, Mode
Outro
Accelerate ship velocity & quality, increase stakeholder alignment, and consolidate your product tech stack with the ProductOS.

Join the other high-performing, user-centric product orgs today and start your journey.
Flash headshots/logos + webpage URL.

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