Basics
Types of content
Picture: Lifestyle, AI, meme
Text: post or graphic with text
Video:
strategy
First 30 Days Goal
Whichever platform you choose, post this many times every day
IG: 1-3
TikTok: 3-5
X: 5-10
Daily Posts
More content/comments on prospects' accounts = more eyes on you The only thing you can control is how much content/comments you post It’s harder to get started, but once you get going, it gets easier Action steps:
- Post and comment on prospects’ posts every single day
How Often to Post?
These are the minimums, to be exceptional, you can post more
- X: 3 posts + 10 comments
- IG: 1 post + 1 story + 10 comments
- TikTok: 3 posts + 10 comments
- LinkedIn: 3 posts + 10 comments How Many Platforms Should I Post To?
Focus on one platform to get started Repost content on different platforms How To Come Up With Content Ideas?
for the beginning post like this to know who your audience is:
80% board content
20% niche content
then after knowing:
80% niche content
20% board content
basicly you see what they like and give them more of it.
Broad: trending topics, popular opinions etc. to cast a wide net to draw people in Niche: specific to a certain market to attract a particular audience you can sell to You don’t know what you don’t know; figure out what your audience likes Content Types
A Mix of Content
You should post a mix of all the content types otherwise people will get bored If you don’t want to talk about something, don’t Testimonials
Testimonials are clients vouching for your work
- Display your testimonials in multiple places: pins, landing page etc. Type of Posts
Memes: work well and get lots of engagement Movies and books: whenever you’re watching something or reading, you can get ideas for lessons Thoughts about life: there’s always something you’ve done or thought about Quotes: quotes from Dylan, Tate, Justin Waller or anyone else Document your journey: showing your climb to the top increases your credibility News: commentary on world events, generally best to avoid politics, be a voice for positivity Comment on trends: based on internet celebrity events, instead of world news Action steps:
Use a mix of these types of posts Most Common Mistake to Avoid
Too many of you “don’t know what to post” so repeat basic cliche advice that doesn’t add value
- Don’t build your brand around cliches
- Add your own experience and lessons to the cliche
- It’s not what you say but how you say it Action steps:
- Put your own spin on cliche topics
schedule
your weekly breakdown
monday posts
1 post
trendy post around your niche
sample of your work (can be a post or reel or even a story)
10 comments ( list some )
tuesday posts
travel post
1 post
2 reels
1 story on travel
comment on 10 accounts