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Design Toolkit

Design Toolkit

Preparing Files for Production

Files for Digital Printing

Last edited 558 days ago by Adam Doll

Each project has it’s own unique circumstances, these are basic guidelines to ensure that a file is suitable for printing, internally or externally.

Maximum print size for printing internally - 51” wide for roll-to-roll, 47.5×95” for flatbed.

Logos should be suitable for the size that they will be printed (not pixelated), these can be fixed by our team, but a cost to the project will be incurred.

Identify unsuitable assets and make project manager aware at the beginning of the job.

No bleeds required for internal printing. Some outsourced jobs may require bleeds, but would be specified by the outsourced partner.

Projects for corporate clients that have been previously produced are often already setup for printing, so minimal processing is required (CO-OP magnets and car wash menus for example).

Designer is not required to set up print files for internal printing - production ready artwork is referring to usable client assets, Pantone colours identified in the drawing, correct size/scale etc.

If print files are being set up by the designer, the preferable attributes are:

Prints with only raster graphics

Each printed element should be saved as a separate uncompressed TIFF file

At least 100dpi if possible (minor upscaling in Photoshop is ok). Resolutions this high aren’t always available - if you’re unsure of the quality of source images, send them to Adam to look at or arrange for a test print.

Prints with vector graphics

Each printed element should be saved as a separate PDF, using the Prepress file settings.

Any raster images should be 100dpi if possible.

Any required Pantone colours should be embedded in the drawing as a spot colour, and listed in the drawing specs.

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