, to improve website conversion tracking. This will help us continue to track conversion activity in the quickly approaching “cookieless” world.
We’d like to add the Unique Identifier Blot Out creates for our users in Salesforce, so we can use it to send offline conversions back to the platform.
Directions
First, we need to get the user ID from Blot Out. Directions on how to do that are here:
Then, we need to send user ID to Salesforce upon form submission. So I imagine we can use our existing integration that sends UTMs back, albeit with some changes.
Salesforce field name is blotout_id
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