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        UTM Builder Template to Generate UTMs
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ImPossible: Marketing Brand Intelligence
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UTM Builder Template to Generate UTMs
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UTM Builder Template to Generate UTMs

A UTM builder template inspired by Dan McGaw of utm.io
Lucy Low
Dan posted on LinkedIn with a blog post + spreadsheet template for creating URLs with UTMs parameters used for tracking marketing campaigns. The template below is based on his original UTM builder spreadsheet. See his original LinkedIn post below and the
blog post
⁠
where he talks about UTM spreadsheets and UTM.io, his product for creating marketing URLs with UTM params:
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⁠
⁠
Try out the
UTM.io
⁠
tool
here
⁠
.
⁠

❗ How to use this Coda template

In the UTM builder below, you can manually set the Campaign Name, Medium and Source for each of your URLs. The Link with UTM params column contains the full URL. The Medium and Source dropdowns are customizable in the
Broken link
⁠
page. If you use the same combination of UTM params, you can create “UTM templates” and select them in the UTM Template column. See URLs created by everyone on your team in
Broken link
⁠
.

🔗 Create links with UTM params

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Add a URL
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Clear sample URLs
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Owner
Website URL
UTM Template
Campaign Name
Medium
Source
Content
Link with UTM params
Test
utm.io
spring-sale
​
​
utm.io
summer-sale
​
​
fall-sale
​
​
winter-sale
​
​
fall-instagram-promotion
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​
utm.io
winter-instagram-promotion
​
​
fall-email-sale
​
​
utm.io
winter-email-sale
​
​
​
​
​
​
​
​
There are no rows in this table
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💻 Have common UTM param combinations?

💡 If you frequently use the same combinations of UTM params, create these templates below and use them in the UTM generation table above. Edit Medium and Source dropdown options on the
Broken link
⁠
page.
Template name
Campaign Name
Medium
Source
Facebook ads
facebook-general
SDR outbound
sdr-outreach
Webinars
webinar-registration
There are no rows in this table
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