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Articles
Inspiration
Ideas that inspire and shape the work we do at Coda.
Opening the Hood on a Word Processor
Alan Kay
In this essay, Alan lays out what it would look like to have an integrated surface, with drawing, text and calculations.
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Up and down the ladder of Abstraction
Brett Victor
A technique for exploring and discovering.
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Inventing on Principle
Brett Victor
The principle of creators needing to have a direct connection to their creation, and discovering a principle to center your work around.
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Good strategy, Bad Strategy
Richard Rumelt
Describes what makes good strategy and clearly contrasts that with bad strategy.
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Just Enough Research
Erika Hall
How to run effective, focused research.
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Simple made easy
Rich Hickey
In this talk, Rich presents a really useful distinction between the two concepts: simple and easy.
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Crossing the Chasm
Geoffrey A. Moore
Provides a clear framework for technology adoption for innovative products.
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Eigenquestions
Shishir Mehrotra, Matt Hudson
How to frame problems used regularly at Coda.
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A small matter of programming
Bonnie Nardi
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