Startup Secrets Sandbox

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Startup Secrets Sandbox

Startup Secrets Sandbox

Frameworks

BUILD Your Value Proposition

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For (target customers - your Minimum Viable Segment)

with (Blatent/Latent Aspiration/Critical problem or need)

that is (4U - Unworkable, Unavoidable, Urgent, Underserved)

Who are dissatisfied with (the current Unworkable and Underserved alternative)

Our product is a (3D - Different, Defensible, Disruptive - new product, your MVP)

That provides (compelling problem-solving capability - Gain)

that overcomes (switching costs Gain/Pain Ratio > 10x)

Unlike (the Unworkable product alternative that Underserves the need or opportunity)

And above all make sure this value proposition is authentic to YOU, using this last framework

YOU: Founder-Market Fit⁠

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Now it’s your turn!

First of all here is an AI powered way to help you build your value proposition and get feedback:

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AI Assisted Value Proposition Building - v0.1 alpha⁠

And for the more traditional approach, here are the worksheets and canvases for you to print and fill out.

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Worksheet / Canvases⁠

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