Gainsight's Product-Led Growth Strategy
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Release Experience

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Release Experience PX Workflow

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Crawl
-In-app Dialog/Slider to announce the release + highlight key components
Walk
- Feature Walkthroughs - Email Inactive users highlighting the release and re-inviting them -KC Bot with “What’s New” category - Rating survey to measure user perception of new features
Run
- Badges for enablement - Guide nurturing (Intervals) - Usage/ profile driven guides to help users complete new flows/ features -Pre + Post CES Survey to measure usability improvement
Phase
Crawl
Screenshots
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PX In-App Engagements
-In-app Dialog/Slider to announce the release + highlight key components
What's needed in in PX
- New Features mapped
- In-app Release Template
KPIs
- Slider Performance
- New Feature Adoption first 2-4 weeks post release


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