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Explore
Gainsight's Product-Led Growth Strategy
Feature Activation
Feature Activation PX Workflow
Search
Crawl
- Use a tooltip to draw attention
- Use a badge to raise awareness
- Use Sliders to educate about bundled features/ workflow
Walk
- Multiple Badges
- Workflow Guides
- Emails + 1:Many (Webinars/ Video Tutorials)
- Basic On-Demand KC Bot
Run
- User-Segmented Guides
- Capture User Role/ preference to guide nurture (if applicable)
- Outcome-driven Sequenced Guides (experimentation)
- Badges & Throttling
- Advanced On-Demand Bot
- Surveys (Boolean, Rating, CES)
Phase
Crawl
Screenshots
PX In-App Engagements
- Use a tooltip to draw attention
- Use a badge to raise awareness
- Use Sliders to educate about bundled features/ workflow
What's needed in in PX
- Original User Sign Up Date
- Features mapped
- Identify 3-5 features
KPIs
- Guide Completion %
- Feature Adoption trends - Login activity
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