EqualFi Giveaway

To design a giveaway for fund managers.

Details:

Event: Equalfi 11th Indian Alternative Investments Summit 2024

Giveaway: Passes for the in-person event on January 17

Qualification: Age cut off, etc.

Process:

Step 1: We put out a public post and send out a message using their distribution [email, LinkedIn, and founders’ social profiles]

Step 2: People see this and click the link

Step 3: Link takes them to a Google Form asking for information

Step 4: We receive the information and select the winners

⁠

Thinks to create

Social media posts

Email communication

Visuals and graphics

⁠

Clear Objectives

Our name on Equalfi’s distribution list

Stronger association with a traditional finance distributor

Increased clout on social media

Target Audience

People who want to attend EqualFi’s 11th Indian Alternative Investments Summit 2024

These “people” would either be:

Advisors

Investors

Working process

Step 1: We put out a public post and send out a message using their distribution [email, LinkedIn, and founders’ social profiles]

Step 2: People see this and click the link

Step 3: Link takes them to a Google Form asking for information

Step 4: We receive the information and select the winners

Compelling Messaging

Message – 1

On Thursday January 18, 300 leaders in the Indian traditional finance industry will come together to discuss – alternative assets.

“Alternative” is a funny word.

To Warren Buffett, an “alternative” investment meant a stock of the largest company in the world. Buffett purchased his first Apple stock in 2016.

To a twenty three year old who just graduated university, an “alternative” investment is a corporate bond, yielding a safe 6-8% annually.

Alternatives are different for different people.

That’s why it’s important to know what people think “alternatives” are. That’s why – EqualiFi a private network for elite financial service professionals is organizing – the Indian Alternative Investments Summit – in Mumbai on January 18. This summit will have just 300 attendees. Some of them are:

Managing partners of Asset Management companies

Heads of Private Equity Funds

Partners of Audit Giants

Most of all – they are investors. Investors like Warren Buffett and that twenty three old fresher. And they’re going to discuss – alternative investments.

If you want to be a part of the Indian Alternative Investments Summit, we’d love to host you.

Click here to fill out the form: *link*

The lucky winner will be selected and given an all access pass to the in-person Summit.

💬 Alternative Assets

📍 Taj SantaCruz, Mumbai

🗓️ Thursday, January 18 2024

You don’t want to miss it.

⁠

Message – 2

Hi Krishna,

Few things happened in 2016 that shocked the world:

India demonitized 500 and 1,000 banknotes

Donald Trump won the US Presidential elections

Warren Buffett bought $1 billion worth Apple shares

Almost a decade later, we’re seeing the effect of those decisions.

While we can’t say much about #1 and #2, the effect of #3 was a 500% increase in investment.

This was an “alternative” decision. Because until then, Buffett avoided the technology industry. Goes to show, how focusing on the “alternatives” can have a sizeable impact. Sometimes to the tune of billions of dollars.

We want to give you this opportunity of focusing on the alternative decision.

We’re partnering with BrownRice Capital, a crypto wealth management company for Indian HNIs and Family Offices. Through this partnership, a few lucky winners will get an all access pass to the Indian Alternative Investments Summit.

This will give you a chance to meet:

Ausang Shukla, CEO of CapHive

Balaji Rao, Managing Partner, Axis AMC,

Harish Agarwal, President Edelweiss Alternatives

And over 300 investors and advisors in the alternative assets space.

When? – Thursday, January 18

Where? – Taj SantaCruz, Mumbai

How? – Fill up this form

Excited to see you there!

Professional Design

⁠

@Aishwarya Goyal⁠

Will fill this in by tomorrow.

Simple Entry Mechanism + Call-to-Action (CTA):

To enter, participants have to – fill in a Google Form.

Clarity on Rules and Terms

Rules:

In person event

Date: 18 January, 2024

Has to fill the Google Form

Criteria: to be filled by Krishna

Cross-Promotion

The content sent via EqualFi’s distribution channels will be cross posted on:

EqualFi’s social channels

BrownRice Capital’s LinkedIn and Twitter

BrownRice Capital’s founders’ LinkedIn profiles

Follow-up Plan

January 15, 2024 – Go Live

January 16, 2024 – First Nudge [Speakers at the event]

January 17, 2024 – Second Nudge [Sponsors of the event]

January 17, 2024 – Announcing the winner of the event

⁠

Final Message:

[email]

On Thursday January 18 2024, 300 leaders in the Indian traditional finance industry will come together to discuss – alternative assets.

“Alternative” is a funny word.

To Warren Buffett, an “alternative” investment meant a stock of the largest company in the world. Buffett purchased his first Apple stock in 2016.

To a twenty three year old who just graduated university, an “alternative” investment is a corporate bond, yielding a safe 6-8% annually.

Alternatives are different for different people.

That’s why it’s important to know what people think “alternatives” are. That’s why – EqualiFi is organizing the 11th Indian Alternative Investments Summit – in Mumbai on January 18 2024. This summit will have just 300 attendees. Attendees include:

Managing partners of Asset Management companies

Heads of Private Equity Funds

Partners of Audit Giants

Most of all – they are investors. Investors like Warren Buffett and that twenty three old fresher. And they’re going to discuss – alternative investments.

If you want to be a part of the Indian Alternative Investments Summit, and are a rising star in the world of wealth management/investment, BrownRice Capital & EqualiFi would love to host you.

Click here to fill out the form: *link*

FIVE lucky winners will be selected and given a FREE all access pass to the in-person Summit.

💬 11th Indian Alternative Investments Summit 2024

📍 Taj SantaCruz, Mumbai

🗓️ Thursday, January 18 2024

You don’t want to miss it.

[LinkedIn]

I’ve been in the finance industry for over 20 years.

The only word that I’ve found funny is “Alternative.” Here’s why:

To Warren Buffett, an “alternative” investment meant a stock of the largest company in the world. Buffett purchased his first Apple stock in 2016.

To a twenty three year old who just graduated university, an “alternative” investment is a corporate bond, yielding a safe 6-8% annually.

Alternatives are different for different people.

It’s important to know what people think “alternatives” are. That’s why – EqualiFi is organizing the 11th Indian Alternative Investments Summit – in Mumbai on January 18 2024. This summit will have just 300 attendees. Attendees include:

Managing partners of Asset Management companies

Heads of Private Equity Funds

Partners of Audit Giants

Most of all – they are investors. Investors like Warren Buffett and that twenty three old fresher. And they’re going to discuss – alternative investments.

If you want to be a part of the Indian Alternative Investments Summit, and are a rising star in the world of wealth management/investment, BrownRice Capital & EqualiFi would love to host you.

Click here to fill out the form:

https://forms.gle/156aEYy213fEpTDb6⁠

⁠

FIVE lucky winners will be selected and given a FREE all access pass to the in-person Summit.

💬 11th Indian Alternative Investments Summit 2024

📍 Taj SantaCruz, Mumbai

🗓️ Thursday, January 18 2024

You don’t want to miss it.

⁠

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