Optimism Content Calendar

goal

Objective:

To build a content calendar for PYOR’s content about Optimism. This is to make sure we receive the grant from Optimism.
Background
This is to receive funding as part of Optimism’s Retroactive Public Goods funding (RPGF) because we analyzed the performance of previous fundings.
DApps
The apps we looked at were:
Aerodrome
Hop Protocol
Kromatika
Kwenta
Lyra Finance
Sonne Finance
SushiSwap
Synapse
Synthetix
Velodrome
Yearn Finance
Metrics
Total Value Locked
Fees
Volume
User Activity
megaphone
This analysis was done – standalone, categorical, and benchmarked i.e.:
Standalone: Comparing pre and post RPGF
Categorical: Comparing a DApp to its industry peers
Benchmark: Comparing a DApp to a benchmark
for DEXs – Uniswap is used as the benchmark
for non-DEXs – TVL is compared with Optimism and Base

What kind of content can we build?

To get the attention of the Optimism collective, we have to highlight the fact that – yes, we did this analysis. And that we have data on Optimism to do more analysis in future.
RPFG analysis
General Optimism analysis
This will get the collective – to become aware and acknowledge us, and will add to the probability of us receiving the grant.
Based on these two categories, let’s break down what kind of content we can create.

RPGF Analysis

Absolute numbers growth
gantt-chart
Medium → Tables.
Chart on the top 3 protocol’s growth in TVL post incentive activation
Aerodrome
Sushiswap
Uniswap
Chart on the top 3 protocol’s growth in Fees post incentive activation:
Aerodrome
Sushiswap
Uniswap
Chart on the top 3 protocol’s growth in DEX volume post incentive activation:
Aerodrome
Uniswap
Velodrome
Chart on the top 3 protocol’s growth in Deposit post incentive activation:
Aerodrome
Uniswap
Velodrome
Single Infographic
gantt-chart
Medium → Infographic.
Infographic on each protocol’s key numbers post the incentive:
Hop Protocol
Synapse
Aerodrome
Sectoral analysis
gantt-chart
Medium → Comparative table
Single chart comparing sectorial protocols pre-post incentive program with
Yield aggregators
DEXs
vs Uniswap
Bridges
Optimism-nly vs OP stack chains (base)

Calendar

June 2024

Month
Today
Sunday
Monday
Tuesday
Wednesday
Thursday
Friday
Saturday
Optimism – Users
Compound clip
Optimism – TVL
Compound clip
Optimism – Fees
Compound clip
Chain Abstraction
Chain Abstraction
Chain Abstraction
Chain Abstraction
Chain Abstraction
Chain Abstraction
Compound Clip
Eigen content + distribution
Compund Clip
Eigen content + distribution
Compund Clip
Eigen content + distribution
⭐️ Optimism Factsheet
Optimism Report
Optimism Transactions
Optimism RPGF
Optimism RPGF
End Date
Optimism RPGF

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