The numbers are different since Q4 has been added. The prior reports were for Q1-Q3 this is for all of 2025.
Progress Update: GFD goal completion rate for 2025 is 84.25%.
Page published goal completion rate (2025) is 46% which is a 11% improvement from prior month
YTD status:
Agency Build: 16% left (89 pages left to go for 2025)
Internal Review: 24% (134 pages) are in in internal review
Published: 46% (261 pages) have been published YTD compared to 35% (167 pages) prior month. Which is a 11% improvement MoM. From all the page that went to production 16% (42 pages) are refresh initiatives, 67% (176 pages) are local new pages for cycle, homeowners, renters, and boat, and 16% (43 pages) is non-local new pages which is a 4200% improvement from prior month 1%.
Pages in Revision with GFD: 2% (12 pages) are in revision - no change
Average Days to Publish: Once page drafts are received from GFD, it takes an average of 49 days to publish local new page, 110 days to publish non-local, and 53 days for refresh. Non-local is mostly influenced by the content freeze due to CMS migration.
Speed to Market SEORA Vs. Manual - SEORA - 37 days Vs Manual 79 days
Bottleneck: Business review for Motorcycle. We’re following up with the team.
