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SEO Workbook
  • Pages
    • Admin
      • Contacts for Review
      • New Page Ideas
      • Guidelines/ Principals for GFD
    • 2024 SEO
      • 2024 SEO Initatives
      • 2024 SEO At A Glance
      • 2024 Page Production - Status Tracker
    • 2025 SEO
      • 2025 Page Development
        • 2025 SEO New Page Development
          • 2025 Process + Timeline
            • Feb/Mar Timelines
          • LOB Priority & Seasonality
        • Page Refresh: Process
      • 2025 Project Management
        • 2025 SEO Initiatives
        • 2025 SEO Initiatives
        • 2025 SEO Completed: At A Glance
        • 2025 Page Production - Status Tracker
      • Reporting
        • 2025 Weekly Reporting
          • New Master Report: 2025
          • Master Report: 2025
            • Master Report (PDF.1) - Status Overview)
            • Master Report (PDF.1b) - Status Overview)
            • Master Report (PDF.2) - Content Production Breakdown
            • Master Report (PDF.3) - Pages in Progress
            • Master Report (PDF.3b) - Pages in Progress
            • Master Report (PDF.4) - Pages Development Status
            • Master Report (PDF.5) - Average Time to Publish
            • Monthly: Pages by Workflow Stage (by LOB)
          • Backend Report Production
            • All 2025 Initiatives
            • Pages by Status
            • Tracking by Quarter
            • Pages in Progress per LOB
            • Pages by Initiative Type
            • Page Status Initiative Type
            • Published Pages (New vs Refresh)
            • Avg Time to Publish
            • Avg Time in each Process Step
            • Progress Bar
        • Commercial Reporting
        • SEORA Reporting
      • SEO Team Reviews
        • Motorcycle Business Review
        • MOAT Business Review
        • Auto Business Review
        • Commercial Auto & Business Review
        • Boat Business Review
        • RV Business Review
        • Legal Review
        • Pages Ready for Development
        • Published Pages YTD
        • DELETE 2025 Page Production - Status Tracker
        • Delete - Published Pages only
    • 2026 SEO
      • 2026 SEO Development

Feb/Mar Timelines


Feb New Pages (Commercial)

December 2025

Today
Sunday
Monday
Tuesday
Wednesday
Thursday
Friday
Saturday

March New Pages
Phase
Task
Status
Notes/ Detail
Owner
Start Date
End Date
Duration
Phase 2: Quantitative Analysis & Initial List Production
1
Initial keyword/topic list is built
Open
GFD
2/24/2025
2/26/2025
2 days
Phase 3: Content List Approval & Updates
7
Share preliminary list with LOB pod leads
Open
SEO
2/26/2025
2/26/2025
-
LOB Review of initial list: Get LOB feedback on initial list & what to prioritize
Open
Business Pod Leads
2/27/2025
2/27/2025
-
Share feedback with GFD to get a revised list
Open
SEO
GFD updates & delivers the final list of pages to develop
Open
GFD
Re-build the Pillar Structure based on the final list
Open
GFD
Phase 4: Production List Finalization
4
Internal Prioritization of content creation between LOBs
Open
SEO
Create tickets to track pages through production
Open
PM
2/28/2025
2/28/2025
-
Provide ETA on the approved list
Open
GFD
2/28/2025
Share List of Pages & Timeline to LOBs
Open
SEO

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