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Feb/Mar Timelines


Feb New Pages (Commercial)

June 2026

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March New Pages
Phase
Task
Status
Notes/ Detail
Owner
Start Date
End Date
Duration
Phase 2: Quantitative Analysis & Initial List Production
1
Initial keyword/topic list is built
Open
GFD
2/24/2025
2/26/2025
2 days
Phase 3: Content List Approval & Updates
7
Share preliminary list with LOB pod leads
Open
SEO
2/26/2025
2/26/2025
-
LOB Review of initial list: Get LOB feedback on initial list & what to prioritize
Open
Business Pod Leads
2/27/2025
2/27/2025
-
Share feedback with GFD to get a revised list
Open
SEO
​
GFD updates & delivers the final list of pages to develop
Open
GFD
​
Re-build the Pillar Structure based on the final list
Open
GFD
​
Phase 4: Production List Finalization
4
Internal Prioritization of content creation between LOBs
Open
SEO
​
Create tickets to track pages through production
Open
PM
2/28/2025
2/28/2025
-
Provide ETA on the approved list
Open
GFD
2/28/2025
​
Share List of Pages & Timeline to LOBs
Open
SEO
​
⁠

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