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SEO Workbook
  • Pages
    • Admin
      • Contacts for Review
      • New Page Ideas
      • Guidelines/ Principals for GFD
    • 2024 SEO
      • 2024 SEO Initatives
      • 2024 SEO At A Glance
      • 2024 Page Production - Status Tracker
    • 2025 SEO
      • 2025 Page Development
        • 2025 SEO New Page Development
          • 2025 Process + Timeline
            • Feb/Mar Timelines
          • LOB Priority & Seasonality
        • Page Refresh: Process
      • 2025 Project Management
        • 2025 SEO Initiatives
        • 2025 SEO Initiatives
        • 2025 SEO Completed: At A Glance
        • 2025 Page Production - Status Tracker
      • Reporting
        • 2025 Weekly Reporting
          • New Master Report: 2025
          • Master Report: 2025
            • Master Report (PDF.1) - Status Overview)
            • Master Report (PDF.1b) - Status Overview)
            • Master Report (PDF.2) - Content Production Breakdown
            • Master Report (PDF.3) - Pages in Progress
            • Master Report (PDF.3b) - Pages in Progress
            • Master Report (PDF.4) - Pages Development Status
            • Master Report (PDF.5) - Average Time to Publish
            • Monthly: Pages by Workflow Stage (by LOB)
          • Backend Report Production
            • All 2025 Initiatives
            • Pages by Status
            • Tracking by Quarter
            • Pages in Progress per LOB
            • Pages by Initiative Type
            • Page Status Initiative Type
            • Published Pages (New vs Refresh)
            • Avg Time to Publish
            • Avg Time in each Process Step
            • Progress Bar
        • Commercial Reporting
        • SEORA Reporting
      • SEO Team Reviews
        • Motorcycle Business Review
        • MOAT Business Review
        • Auto Business Review
        • Commercial Auto & Business Review
        • Boat Business Review
        • RV Business Review
        • Legal Review
        • Pages Ready for Development
        • Published Pages YTD
        • DELETE 2025 Page Production - Status Tracker
        • Delete - Published Pages only
    • 2026 SEO
      • 2026 SEO Development
    • Behind the Scenes
      • List - Drop Downs
SEO Workbook
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List - Drop Downs
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List - Drop Downs

Type
Name
Refresh
Non-Local New
Local New
Ad Hoc
Admin
Technical SEO
Experiment
There are no rows in this table
⁠
LOB
Name
Auto
Business Insurance
Commercial Auto
Commercial Truck
IA
MOAT - Flood
Homeowners
MOAT
MOAT - Life
MOAT - Pet
Renters
Specialty - Umbrella
Boat
Cycle
RV
MOAT + Specialty
NA
Other
All
There are no rows in this table
⁠

SEO Status
SEO Status
Building
Page Prep
Marketing Review
Business Review
Legal Review
Pending ADO Ticket
GFD Revision
In Development
In Moderation
Pending Production
Published
Planned Future
Paused
Cancelled
There are no rows in this table
⁠


2024 Quarter
Name
1Q24
2Q24
3Q24
4Q24
There are no rows in this table
⁠
2025 Quarter
Name
1Q25
2Q25
3Q25
4Q25
There are no rows in this table
⁠

Rolled Up Statuses
Name
Agency Build
In Review
Implementation
Agency Revisions
Published
Future Initiative
There are no rows in this table
⁠

Product Type
Name
Auto
Boat
Bundle
Business
Commercial Auto
Contractor
Cyber
Cycle
Flood
Gen. Liability
Home
Life
MOAT
Mobile Home
Pro. Liability
Professions
Renters
RV
Specialty
State
Truck
Umbrella
Vehicle Type
Workers Comp
There are no rows in this table
⁠

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