1.6 Weekly Team Reports

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211112 Weekly Report

Dan

Reports:

Bill⁠

Dan⁠

Liz⁠

Terri⁠

⁠

Top weekly accomplishments

Video pre-production

w/ Liz, wrote script for video shoot to set narrative and beats to hit

Technical + creative planning with Stephen Eckelberry — sent him composition notes to accommodate video graphics in the edit

Confirmed room booking at Embarc w/ Justin

Planning meetings w/ Bill and Justin

Started on graphics and screen recordings for video edit

Motion graphics training for graphs

Conferred on Friday directly with Stephen on set

7PSI course metrics

Created two additional dashboards for public and internal metrics review

Sent all learnings + raw data over to Jim Barnish

Udemy research (will be reporting on this Monday)

Clipped video post for social media on Friday

Weekly Targets

Highest priority

App video edit — three cuts, in order of priority

Shorter edit, 5 min. max. Done by this Friday, ideally

Full webinar, 20 min or so, with the addition of screen recordings

7P insert video for Day 4

Collaborate with Justin on screen recordings, grab all assets needed

Particular focus on audio quality. Match it as close as possible to lav mics from Friday

w/ Bill — strategy planning through the end of the year

Map out our path to 1,000 users based on expected conversion rates of current list, affiliate etc.

Updated lead magnet design (designer is back in touch; confer with Bill—app colors, or DRS branding?)

Grab social media handles for Intentio

Plan w/ Bill on communication w/ latest cohort of 7PSI students

Autonomy ad objectives and budget agreed upon

Get R set up as premium instructor on Udemy

7P accounting — get Autonomy and FSC paid

Near term

App focus

Work w/ Liz on customer service/questions line — develop SOP for responding to folks on Slack/Email/Kajabi

Advise on app site landing page / funnel map

Rough out a content calendar for app promo

Email schedule

Social accounts

Need a new ad plan. Explore other platforms: Instagram, YouTube to start with

Map out creative assets needed for that

What do we have on the brand so far that we can pull in?

Potentially revise app demo videos into ads. New graphics?

Deliver the assets to Autonomy we described in last meeting

Work out FSC needs for year-end event

Bullpen

Work out messaging on the app’s “free trial” period for current users

App metrics

Work out Firebase and Google Analytics targets to get a dashboard of KPIs going — always up to date, automated

Overhaul Autonomy reporting mechanism — NEED month over month for KPIs

Key terms to search and associated topics to create lookalike audiences

Map out additional ad creative needs for next round of ad spend

Project management tool through the end of the year

Reports:

Bill⁠

Dan⁠

Liz⁠

Terri⁠

⁠

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