210924 Weekly Report

For the week ending September 24, 2021

RMSI Team Weekly Highlights

7 Principles course fully launched and on sale!

27 sales so far; $4,554 in revenue

Course promotion machine in full effect:

Ads retooled for course

Email campaign rolling w/ carefully segmented audiences

Video promos continuing to roll out now through the end of the sales period

List hits 1,400 subscribers w/ ongoing average of 25-30% open rates

FSC coordination into higher gear: met w/ Lars on organizational needs

Team’s Weekly Detailed Reports

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Bill⁠

Dan⁠

Liz⁠

Terri⁠

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Metrics

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RMSI Social Metrics⁠

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RSMI Web Traffic⁠

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RMSI YouTube Analytics⁠

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FSC Social Metrics⁠

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FSC Web Traffic⁠

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FSC YouTube Analytics⁠

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Priority Weekly Targets

Brand

7PSI: second full week of sales

Email campaign, continually revising based on performance so far

Ads, similarly updated dynamically as data rolls in

New Principles + voiceover videos out

Build automated promo sequence for new subscribers

Plan webinar for the week prior to course beginning (Oct. 18)

Organization

Build out metrics for 7PSI launch — all top-level learnings fully documented

Collaborate w/ Justin on app integration w/ the course

Overhaul Autonomy’s reporting mechanisms

Budget vs. actual

FSC

FSC ops meeting

Ensure FSC renewals are automated in CRM

Obtain R’s signature on Harriman House contract and send to Craig, notify Jonas re: Mark

Gallery

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