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Motivated to get into better physical shape; It will not work for people who are not focused on healthAlternative is a Personal TrainerOther Similar Apps
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Product Case - You Love
Pick a product that you really know a lot about! Authenticity wins
Name any product you love and explain your reasoning. And how would you improve upon them?
We have chosen FitBod for this case
01 Outcome
The outcome of this analysis is focused on how to extend Fitbod’s vision which is “Workouts that improve as you do”.
02 Available Opportunities & Validation
One of the areas that is a white space opportunity is logging free weights exercises. It is an integral part of every gym goers routine. There is no easy way to log these exercise activities outside of a pen and paper.
I’m a regular user of this app after having tried several methods (specify details) to log my exercise routine. I have also introduced this app to 10 people regular people in the gym and 2 Iron Man Athletes who have become advocates.
03 Alternatives and Assumptions
04 Roadmap
The product roadmap describes the set of problems that will be taken up Now, Next and Later based on jobs to be done (see below); In reality other factors like customer feedback and infrastructure need to be factored in.
05 Success Metrics
Describe the success metrics for your Roadmap (defined above)
06 What we are not doing?
This is an app and not a wearable
Product Strategy
Personas that are going to be using Fitbod
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Jobs to be Done
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Inputs to the Roadmap
Prioritization Framework → RICE
Roadmap
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Metrics
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How will you make the app better?
Roadmap - Make Better
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