Specify the outcome for Persona(s) for whom Amazon (Alexa Team) builds its current suite of products. Keep in mind that we are not focused on the outcome for the company only for the end user.

02 Available Opportunities & Validation

Based on the Persona describe the set of available opportunities that you have considered. What primary research have you do both qualitative and quantitative that supports the opportunity that you have selected.

03 Alternatives and Assumptions

Describe why you will not choose to pursue some alternatives.

04 Roadmap

Describe how did you go about doing product discovery? How do you decide what and what not to build? What is your approach on taking feedback from customers?

05 Success Metrics

Describe the success metrics for your Roadmap (defined above)

06 What we are not doing?

Finally, describe the anti-persona and therefore features you will not be building.

Outcome

To build a device that is more useful to end users

Personas

Persona - Amazon

Persona - Amazon

Name

Column 2

Column 3

Notes

Open

There are no rows in this table

⁠

Table

Table

Persona

Column 2

Column 3

Notes

Open

There are no rows in this table

⁠

Want to print your doc?
This is not the way.

Try clicking the ⋯ next to your doc name or using a keyboard shortcut (

CtrlP

) instead.