Skip to content
How Naveen Gavini transformed OKRs at Pinterest
  • Pages
    • How Naveen Gavini transformed OKRs at Pinterest
    • Pyramid OKRs
      • Pillar 1: Pinners
        • Pinning Team's OKRs
        • Shopping Team's OKRs
      • Pillar 2: Revenue Growth
        • New Market's OKRs
        • Campaign Team's OKRs
      • Pillar 3: Technology
        • Infra OKRs
        • DevOps OKRs
      • My Goals
      • Cadence & Reviews
      • Base Tables
        • All Objectives
        • All key results
        • All Status Updates
        • Team Structure
        • Calendar
        • Slack reminder for KRs without updates
    • Template: Start here
      • icon picker
        Mission & strategy
      • Teams
      • Monthly status updates
How Naveen Gavini transformed OKRs at Pinterest
/
/
Mission & strategy
Share
Explore

Mission & strategy

Start your OKR process by defining your company's mission and strategy.
info
At Pinterest, we begin each planning cycle by updating this writeup. This is usually done by the executive team with input from key leaders across the company. We then use our company strategy to define Pillars, or strategic areas of focus.

Company mission

This is the guiding light. Your company’s raison d'être. Unlike annual business goals or quarterly OKRs, a mission is eternal. Keep the mission statement front and center so you never lose sight of it.

Company strategy

What is your company-wide strategy for the next 18-24 months?
⁠
⁠
⁠
⁠

Pillars

Define your pillars, or 2-3 company-wide focus areas.
Revenue growth
DRI
Teams
Activate pinners
DRI
Teams
⁠

⁠
info
Once the executive team has finished defining the company pillars, send this writeup to individual teams and ask them to fill in their
Objectives
⁠
and
Key results
⁠
.
Gallery
 
Want to print your doc?
This is not the way.
Try clicking the ··· in the right corner or using a keyboard shortcut (
CtrlP
) instead.