The Official 5-Day Design Sprint

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Friday: Test

3. Make a plan

After looking back, it's usually easy to figure out the next step.

Maybe the best part about a sprint is that you can’t lose. If you test your prototype with customers, you’ll win the best prize of all—the chance to learn, in just five days, whether you’re on the right track with your ideas. The results don’t follow a neat template. You can have efficient failures that are good news, flawed successes that need more work, and many other outcomes.

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Clear examples

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1. Hot takes: How do you feel about the sprint?

After your last customer interview, have each teammate submit their sentiment on the sprint.

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Add my hot take

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Who

On Track?

The Headline

Next steps

✅ Yes

Showing predictions clearly and being able to dig into data to answer questions is what brings most value.

Iterate on the UI with a focus on trends, action history, and prediction detail.

Put reporting on back burner.

No results from filter

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Sprint outcomes

Label

Description

✅ Yes

Overall a success, but with a few parts you need to refine.

❌ No

Customers reacted poorly to the prototype. But hey, at least you know now and didn’t spend weeks/months building it for real.

? Maybe

We’re not sure. We might need to run another test that’s better suited to answering our sprint questions.

There are no rows in this table

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2. Review all hot takes

Expand the table below and review the sentiments one by one as a group. Give each person 3 minutes to share.

Allocated time

Timer

Time Left

Start

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Sum

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Who

On Track?

The Headline

Next steps

✅ Yes

Showing predictions clearly and being able to dig into data to answer questions is what brings most value.

Iterate on the UI with a focus on trends, action history, and prediction detail.

Put reporting on back burner.

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3. Next steps

What’s the plan for next week? The

@Decider⁠

summarizes everything heard above and documents next steps +

Assignments⁠

below.

Take notes here...

Assignments

Assignments

Task

Who

Date

Done?

Identify basic technical needs from prototype

Polly Rose

Tue, Nov 2

Consolidate notes from test

Felix Marlin

Thu, Nov 4

Heat map notes from

1. Sticky decision

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Adam Davis

Fri, Nov 5

Sketch based on notes

Maria Marquis

Tue, Nov 9

Update prototype based on sketches

Mary Jones

Thu, Nov 11

Test again with new set of customers

Lola Tseudonym

Fri, Nov 12

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Back to:

The Official 5-Day Design Sprint⁠

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