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Undershorts Brief

No Voice-Over Edit

Inspo:

https://www.facebook.com/share/v/3bRqekQjoGpdgB9M/?mibextid=YpDZO8⁠

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Video Copy

Actor Shotlist

Content Folder

Hook 1:

JUST DROPPED: Merino Undershorts 😍

Hook 2:

These shorts made me go from this — to this

Hook 1:

Upclose 360 shot wearing shorts

Hook 2:

Side by side

One shot showing stomach without shorts

ONe short pulling up shorts focusing on compression

Meet the Marley Undershorts

Stomach Compression

Anti-Chafing

Sweat-Wicking

Made with ultra-soft merino

Putting it on and showing stomach compression

Upclose 360 shot wearing the undershorts on their own

Feel snatched and free of thigh-rubbing

under all your favorite dresses

and pants

Walking outside showing undershorts under dress

Putting dress on over it

Pulling up pants over it

Shop the Marley Merino Undershorts Today

Logo & CTA over broll video

There are no rows in this table

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Go-To Undershorts

Inspo:

https://www.instagram.com/p/C8omSWNtWaZ/⁠

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Formula

Script / Talking Points

Actor Shotlist

Content Folder

Editing Visual Notes

Hook

Talking to camera:

Hook 1:

It’s dress season and these merino undershorts are a life saver

Hook 2:

These shorts made me go from this — to this

Talking to camera on all hooks

Hook 1:

Putting them on under dress (

inspo

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)

Hook 2:

Upclose of walking and showing thigh rubbing

Problem / Solution

I love wearing dresses during the fall season but hate the chafing that comes with it

These undershorts by Woolx merino are super comfy, stretchy and completely eliminate the thigh rubbing.

Unboxing it

Putting on a dress over undershorts

Showing how stretchy, soft and high quality the material is

Product Benefits

They’re my favorite thing to wear under dresses, skirts, workout shorts

They’re lightweight, breathable, odor-resistant and they never roll up or dig in anywhere

I can’t believe I was wearing anything else besides these merino undershorts from Woolx

I’ll be wearing these under every single outfit this fall

Wearing it under multiple outfits

Upclose wearing shorts showing it not roll up or dig in

Smiling holding up shorts to camera

There are no rows in this table

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