Pop- Ups

🛍️ Ho‘ohana Whoo – Pop-Up Retail & Experience Services

🎯 Objective

To offer purpose-driven pop-up activations featuring local handmade goods, branded merchandise, wellness items, and interactive experiences—bringing a farmers market vibe to nightlife, festivals, hospitality zones, and public spaces through mobile retail, vendor trikes, and intentional design.

🧩 Problems Addressed

🧺 Local makers struggle to find affordable, mobile selling opportunities
🏪 Retail spaces can’t always adapt to flexible or spontaneous foot traffic
🍹 Bars, clubs, and venues want added value without high-cost vendors
🛒 Tourists and locals seek authentic shopping outside of malls or tourist traps
🎟️ Events need vibe-friendly vendors who enhance experience, not distract

💡 Solutions

Set up portable retail setups using tables, tents, vendor trikes, or branded displays
Offer rotating pop-up experiences that feature handmade goods, wellness items, pedicab merch, festival kits, and souvenirs
Partner with bars, event venues, lounges, festivals, and small businesses for guest-enhancing activations
Accept multiple payment options (Square, Venmo, cash) and offer delivery/drop-off for purchases
Include optional storytelling, cultural themes, and rituals to connect each sale with meaning

🔄 How It Works

Table 103
Step
Description
1. Partner or Location Confirmed
Ho‘ohana Whoo collaborates with venue or host to schedule pop-up activation
2. Setup & Display
Trike-based cart, folding table, canopy, or branded station is installed with signage and product layout
3. Vendor Mix & Theme
Rotating products from local makers, wellness kits, handmade gifts, bar-friendly items, and pedicab merch
4. Sales & Interaction
Staff engages customers, explains items, processes payments, and shares brand stories
5. Wrap-Up & Report
Vendors receive payout report; partners receive social media recap or customer engagement feedback
There are no rows in this table

🌟 Benefits

Table 104
For Locations / Hosts
For Ho‘ohana Whoo
For Vendors / Makers
For Customers
Adds value and vibe to the space
Earns income through retail & partnerships
Sells without needing full shop
Fun, meaningful street-style shopping
Increases customer time on site
Expands community connections
Builds new customer base
Access to local handmade goods
Offers brandable co-host options
Enhances visibility and storytelling
Gets support with setup & marketing
Feels part of something soulful
There are no rows in this table

🧭 Next Steps

Build monthly pop-up schedule (bars, venues, markets, parks, etc.)
Create a vendor sign-up form (product types, pricing, availability)
Develop standard booth setup templates (indoor/outdoor) with trike or table options
Design Ho‘ohana Whoo Pop-Up kits for quick set-up (signs, POS, lighting, baskets, tablecloths, bags)
Connect with 5–10 anchor partners (bars, brunch spots, festivals)
Offer seasonal or themed pop-ups (e.g., "Full Moon Market", "Sip & Shop", “Rides & Remedies”)
Promote upcoming pop-ups via socials, newsletter, and rider networks

🤝 Memorandum of Understanding (MOU)

Between Ho‘ohana Whoo and [Host Location / Partner / Vendor Name]For Pop-Up Retail & Experience Services

1. Purpose

To outline the agreement between Ho‘ohana Whoo and [Partner Name] for a temporary retail experience (“pop-up”) offering handmade, branded, or curated merchandise and community engagement.

2. Scope of Services

Ho‘ohana Whoo will provide:
Pop-up setup and breakdown
Staff to engage customers and handle sales
Merchandise including handmade goods, branded items, gifts, and wellness kits
Optional vendor trike or canopy-based setup
The partner may provide:
Space for booth or setup
Electricity (if needed), access to restroom, and marketing support
Optional co-branded content or event promo

3. Responsibilities

Ho‘ohana Whoo Will:
Set up, staff, and operate the pop-up with professionalism and care
Respect venue guidelines and agreed hours
Track sales and report payout to participating vendors
Promote the event on social media and newsletters
[Partner/Venue Name] Will:
Provide physical space and time access as agreed
Approve setup style or limitations in advance
Promote or co-post about the pop-up (optional)
Offer optional perks (e.g., drink specials, vendor table deal, etc.)

4. Compensation Structure

Vendor pays flat table fee (e.g., $25–$50)
Revenue split (e.g., 60% vendor / 40% Ho‘ohana)
Host pays small activation fee or keeps a portion of sales
Bar tab/donation-based (for tip-based setups or special events)
Invoicing and payouts occur within 7 days of the event

5. Term & Conditions

Agreement valid for one-time or recurring activations between ___ and ___
Either party may cancel with 48-hour notice (weather exceptions apply)
Unsold vendor items are returned unless agreed otherwise

6. Signatures

Ho‘ohana Whoo Representative: Name: ____________________________ Signature: _________________________ Date: _____________________________
Partner / Host / Vendor Representative: Name: ____________________________ Signature: _________________________ Date: _____________________________
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