Merchandise

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🛍️ Ho‘ohana Whoo – Merchandise Services & Partnerships

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🎯 Objective

To build a community-rooted merchandise ecosystem by collaborating with local artisans, creators, and vendors to offer handmade, practical, spiritual, and souvenir-based products that reflect the values of intention, adventure, and aloha—while generating consistent income for all involved.

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🧩 Problems Addressed

🎨 Local makers struggle to find consistent sales outlets

🧳 Tourists want meaningful souvenirs, not mass-produced junk

🛒 Pop-up sellers often lack transportation or built-in foot traffic

📦 Pedicab drivers and staff need supplemental income options

🌀 Merchandise systems (pricing, packaging, inventory) are hard to manage alone

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💡 Solutions

Offer pop-up retail space on pedicabs, at event booths, or in bar locations

Sell bundled packages (e.g., shirt + ride, bracelet + drink)

Include local maker products in online and street inventory

Rotate inventory based on seasons, festivals, and community input

Use Coda + Square for inventory tracking and profit sharing among creators

Design unified packaging and branding that still credits each artist/vendor

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🔄 How It Works

Table 85

Table 85

Step

Description

1. Product Sourcing

Local artists, small brands, and Ho‘ohana Whoo design custom or collaborative items (shirts, mugs, salves, charms, etc.)

2. Merch Bundles

Items are sold standalone or with pedicab rides, events, or delivery add-ons

3. Display & Sales

Items are carried on cabs, sold at pop-ups, or displayed in bars, shops, or vendor tables

4. Pricing & Profit Split

Vendors set base price; Ho‘ohana adds markup or takes percentage split for handling

5. Inventory Tracking

Managed via Square or Coda; restock alerts, daily sales logs, and payout reports are shared monthly

There are no rows in this table

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🌟 Benefits

Table 86

Table 86

For Local Creators / Vendors

For Ho‘ohana Whoo

For Customers

Access to new customers & tourists

Expands brand visibility & income streams

Unique, meaningful products

No need for a booth or store

Merch increases average ticket sale

Combo experiences with keepsakes

Easy tracking & monthly payouts

Builds community relationships

Support local while enjoying the ride

Professional packaging & visibility

Cross-sell with rides, events, or delivery

Soulful souvenirs with a story

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🧭 Next Steps

Create vendor intake form (what they sell, price, how many units/month)

Finalize vendor pricing structure and profit sharing system (flat rate or % split)

Design inventory tags with SKU, artist name, and QR codes for tracking

Photograph items for online/social listing

Launch at 1 pop-up, 1 bar, and 1 cab as pilot locations

Offer optional "Membership Box" for returning customers or events

Host a Maker Meetup or Vendor Open Call Day to onboard more artists

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🤝 Memorandum of Understanding (MOU)

Between Ho‘ohana Whoo and [Vendor/Creator Name] For Merchandise Partnership

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1. Purpose

To formalize a collaborative agreement between Ho‘ohana Whoo and [Vendor Name] for the consignment, distribution, and co-marketing of handmade, branded, or retail merchandise through mobile, digital, and event-based channels.

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2. Scope of Collaboration

Vendor supplies Ho‘ohana Whoo with [product name/type] at a base wholesale or consignment price

Ho‘ohana Whoo sells items via pedicab pop-ups, bars, events, and/or online platforms

Items may be bundled with ride packages, delivery services, or seasonal promotions

Each item includes a vendor tag, logo, or story if requested

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3. Inventory & Payments

Ho‘ohana Whoo will track sales via Square and Coda

Sales reports and payouts will occur monthly (or bi-weekly upon request)

Payment structure:

Flat-rate purchase from vendor (ex: $5 each, Ho‘ohana keeps all profits)

Revenue split (ex: 60% vendor / 40% Ho‘ohana)

Unsold items may be rotated or returned at the vendor’s request

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4. Marketing Support

Vendor agrees to allow photos of their products for social media and promotions

Ho‘ohana Whoo will tag or credit the vendor in posts and community events

Optional co-branded content or participation in live events/pop-ups available

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5. Duration & Terms

This agreement is valid for 3 months, renewable upon review

Either party may cancel with a 14-day written notice

Vendor is responsible for restocking and updating product information

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6. Signatures

Ho‘ohana Whoo Representative: Name: ____________________________ Signature: _________________________ Date: _____________________________

Vendor/Creator Representative: Name: ____________________________ Signature: _________________________ Date: _____________________________

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