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Growth and experimentation pipeline template (+OKRs and PPPs)
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Growth and experimentation pipeline template (+OKRs and PPPs)
Intro and credits
Experimentation process
Sprint view
Timeline
Ideas
Prioritization
Ready to Analyze
Learnings
ROI (Beta)
Data
Experiments
Bottomline
Status
Stage in the funnel
Metrics
Surfaces
OKRs
PPPs
Weekly KPIs
Data
Metrics
Last review date:
August 3, 2021
Growth metrics
Growth metrics
0
Name
Baseline measurement
Baseline Units (Per year)
Unit
$Annualized Opp size (Deal)
$Annualized pipeline (Opp) opp size
Experiment count
Description
Name
Baseline measurement
Baseline Units (Per year)
Unit
$Annualized Opp size (Deal)
$Annualized pipeline (Opp) opp size
Experiment count
Description
1
Trial to lead conversion rate (%)
0
0
Converted trial
$100,000.00
$500,000.00
4
2
4-day activation (%)
0
0
Activated user
$0.00
$0.00
0
3
<1-day activation (%)
0
0
User visiting trial
$0.00
$0.00
0
4
Trial signup rate (%)
0
Signed up trial
$0.00
$0.00
0
There are no rows in this table
Reference Unit economics
Reference Unit economics
0
Unit
Value
Conversion rate
Conversion path
Unit
Value
Conversion rate
Conversion path
1
Deal
$100,000.00
SQL
2
SQL
$50,000.00
50%
SQl to Deal
3
Lead
$0.00
0
Lead to SQL
4
Trial Lead
$0.00
0
Trial Lead to SQL
5
PQL
$0.00
0
PQL to Lead
6
Activated trial
$0.00
0
Activated trial to Lead
7
Visited trial
$0.00
0
Visited trial to Lead
8
Trial signup
$0.00
0
Trial signup to Lead
9
Visitor
$0.00
0
Visitor to email capture
There are no rows in this table
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