Need to start taking preparation seriously. Before everything I do, how can I better prepare to make the most of every input of work? Even if it’s 5 minutes. Think this will make a huge difference, especially before content and client calls.
What is the one thing that if we got it right and I put every single resource and ounce of energy into, would make it impossible or nearly impossible to fail?
Everyone wishes they were in this position:
Proof of concept
PMF
50k+ audience
Awesome testimonials
Starving market
Allocatable cash in the bank
High margin
Isn’t this the type of business that you’d want to pour cash on top of to hit hyper speed? Then why am I not doing that? This is the exact time to do that. I’ll lose money at first, but I’ll end up 10 or 20x’ing the business over the next 12 months. Yes, it’s a risk. But it’s calculated. And it’s as “low risk” as a “low risk investment” gets. And the upside is massive.
I need to test 10x more creative than I am right now. This is non-negotiable.
I need to get Kenz out of the business. We need to be able to take 2 weeks off, and not have to touch any fulfillment.
Not posting to the second account is an atrocity. The bar for quality can be low. Just need activity. No excuses.
Raise primary offer — discount for 48 hour close?
Add $1-2k tier
Think back on December (highest month):
People got a discount — they loved it (consequences for not paying)
There were multiple tiers (we made almost $10k from people NOT on the highest tier)
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