User Stories · Landing International Software Requirement

Email preferences

邮件偏好

Premium Feature - User Stories,

⁠

Managing when and what platform notifications are emailed

As a business, my goal is to make sure users aren’t turned off the platform by an overwhelming quantity of emails. To achieve the goal, I would like

@Retailer

⁠

to select the types and frequency of notifications they receive by email.. This user action is a purpose of this feature: Email preferences

As a

@Retailer

⁠

, I want to

@indicate via a settings page what types of notifications to receive via my email and how often I receive them

⁠

, so that I can

@opt out of receiving (certain) emails

⁠

Options for always, daily, weekly, and never

Settings should be easy to find.

to make sure users aren’t turned off the platform by an overwhelming quantity of emails

select the types and frequency of notifications they receive by email.

Options for always, daily, weekly, and never

Email preferences

邮件偏好

Premium Feature - User Stories,

Figma

⁠

Managing when and what platform notifications are emailed

As a business, my goal is to make sure users aren’t turned off the platform by an overwhelming quantity of emails. To achieve the goal, I would like

@Brand

⁠

to select the types and frequency of notifications they receive by email.. This user action is a purpose of this feature: Email preferences

As a

@Brand

⁠

, I want to

@indicate via a settings page what types of notifications to receive via my email and how often I receive them

⁠

, so that I can

@opt out of receiving (certain) emails

⁠

Options for always, daily, weekly, and never

Settings should be easy to find.

to make sure users aren’t turned off the platform by an overwhelming quantity of emails

select the types and frequency of notifications they receive by email.

Email preferences

邮件偏好

Premium Feature - User Stories,

Figma

⁠

Mail servers collaborate on the basis of “reputation” to facilitate mail delivery across the internet. Mails originating from those with poorer reputations are regarded as sources of spam, and eventually are blacklisted. The rules around categorizing spam are intentionally opaque (ie keywords, pattern matching), but two generally accepted criteria are:

Users explicitly flagging your mails as spam

Users consistently ignoring your mails

As a business, my goal is to add value to our users through platform messaging (and keep spam out!). To achieve the goal, I would like

@Retailer

⁠

to help identify spam by either flagging spam messages or ignoring them. . This user action is a purpose of this feature: Email preferences

As a

@Retailer

⁠

, I want to

@be able to flag messages as "spam"

⁠

, so that I can

@I am not bombarded with messages I am not interested in.

⁠

I need a one-click solution to mark spam.

I do want to be able to hear from new brands with good reputations.

I want to be able to check my spam folder in case something I want is in it.

to add value to our users through platform messaging (and keep spam out!)

help identify spam by either flagging spam messages or ignoring them.

Email preferences

邮件偏好

Premium Feature - User Stories,

Figma

⁠

Mail servers collaborate on the basis of “reputation” to facilitate mail delivery across the internet. Mails originating from those with poorer reputations are regarded as sources of spam, and eventually are blacklisted. The rules around categorizing spam are intentionally opaque (ie keywords, pattern matching), but two generally accepted criteria are:

Users explicitly flagging your mails as spam

Users consistently ignoring your mails

As a business, my goal is to add value to our users through platform messaging (and keep spam out!). To achieve the goal, I would like

@Retailer

⁠

to help identify spam by either flagging spam messages or ignoring them. . This user action is a purpose of this feature: Email preferences

As a

@Retailer

⁠

, I want to

@know that Landing will create a spam filter

⁠

, so that I can

@keep a clean inbox, and not have to wade through unwanted messages.

⁠

I shouldn’t have to wade through a ton of junk messages to see messages I care about.

Filter out messages marked by users as “spam”.

Filter out messages regularly ignored users.

Identify keywords that are likely to be spam.

Messages I care about should not go to the spam folder.

I want to be able to check my spam folder in case something I want is in it.

to add value to our users through platform messaging (and keep spam out!)

help identify spam by either flagging spam messages or ignoring them.

Landing 101 page

⁠

Figma prototype

⁠

On the Landing brand homepage, there is a link to “Landing 101”. “Landing 101” page explains with three videos what Landing is all about.

As a business, my goal is to have users quickly get up to speed on how to use the platform so that everyone can start selling products and making money. To achieve the goal, I would like

@Brand

⁠

@Retailer

⁠

to view three intro videos. This user action is a purpose of this feature: Landing 101 page

As a

@Brand

⁠

@Retailer

⁠

, I want to

@understand at a glance what the Landing platform is all about

⁠

, so that I can

@quickly use it without wasting any time.

⁠

to have users quickly get up to speed on how to use the platform so that everyone can start selling products and making money

view three intro videos

Message new buyers

给买家发消息

There should be a message button viewable to premium members to send a message via our platform to retailers. A copy also gets sent to the retailers by email. This feature is currently available only when a retailer initiates and it’s tied to an order but this would be separate from an order related message.

As a business, my goal is to facilitate more sales on the platform, thereby increasing my own profitability. To achieve the goal, I would like

@Brand

⁠

to initiate new relationships with Retailers. This user action is a purpose of this feature: Message new buyers

As a

@Brand

⁠

, I want to

@take action on my own to initiate relationship with retailers

⁠

, so that I can

@let a retailer know about my product via a message that can include a product image.

⁠

Need to be able to take initiative to reach out to retailers.

I want to be able to attach/link one or more product images to my message.

I want to know right away when a retailer responds.

to facilitate more sales on the platform, thereby increasing my own profitability

initiate new relationships with Retailers

Prerequisite: search for retailers

Prerequisite: the intra-platform messaging feature

The first time a brand messages a retailer, they must do it from the retailer’s profile (can’t initiate from their inbox).

Can send to individual retailers (not bulk)

The message goes to the retailers message center / inbox.

The message is also emailed to the retailer.

Can only message once (can’t click “contact button” a second time)

Basic brands can receive unlimited messages from retailers

Any (approved) retailers can send messages brands

Training Page

培训页面

⁠

Premium and Beyond Features

⁠

As a brand, I can create training modules for my products. I log into the Training Page of my Landing platform account, and I can see all the products that I have uploaded that has been formatted into a shorter version for external training purposes. I am given the opportunity to complete fields and also upload training videos as well.

Training consists of the following components:

A brand section, where a brand can create a public training page for its product(s).

An admin section, where admin can view brand training page information.

A public web page, where a Training Guest can only view the brand’s training page.

Audience:

Primary:

Training Guest

⁠

, a non-Member who has been invited to view a brand training page.

Secondary:

Brand

⁠

, the brand company that pays the annual subscription to access Landing’s platform

Tertiary:

Admin

⁠

Purpose:

Primary: To provide thorough product education for a training guest with the intent to expand the training guest’s product knowledge resulting in higher product sales conversions.

Secondary: To allow a

Brand

⁠

to create public training documents for the purpose of brand and product education.

Tertiary: To create a repository of training materials to be used in the future development of the Training App

As a business, my goal is . To achieve the goal, I would like

@Brand

⁠

to . This user action is a purpose of this feature: Training Page

As a

@Brand

⁠

, I want to

@to have an easy way to create and edit retailer-focused content on how to use my brand/product

⁠

, so that I can

@sell more products through them.

⁠

Training Page

培训页面

⁠

Premium and Beyond Features

⁠

As a brand, I can create training modules for my products. I log into the Training Page of my Landing platform account, and I can see all the products that I have uploaded that has been formatted into a shorter version for external training purposes. I am given the opportunity to complete fields and also upload training videos as well.

As a business, my goal is . To achieve the goal, I would like

@Brand

⁠

to . This user action is a purpose of this feature: Training Page

As a

@Brand

⁠

, I want to

@provide training information to sales associates who are selling my brand

⁠

, so that I can

@communicate to them how to demo the product and other products that it can be sold with. A training page would allow me to communicate with sales associates that I would otherwise never be able to contact.

⁠

I want easy access from the brand workspace [is this the dashboard??]

It should list only products that have training details/info

I can easily add/edit/delete entries

Individual changes by staff require account admin approval [is this right? actual description in “Premium Feature - User Stories” is ambiguous]

I need 5-6 content fields, including 1) “How-to” demo; 2) best used with (link to training for these products); 3) best skin type; 4) tips. [What are the other fields? Not listed.]

I want to add 1-2 videos

I want to add images

I am Hanskin. I have a bestselling product the Hyaluron Skin Essence. But I have a few other products that can be used in combination with the Hyaluron Skin Essence including the Peeling Toner and the Enzyme Powder. I’d like to share that with sales associates because when customers are purchasing the Hyaluron Skin Essence, they can possibly upsell one more product. Also, it engages the customer more to demo the products together. Everyone likes to think they know of a beauty trick.

Training Page - External

培训页面 - 外部

⁠

Premium and Beyond Features

⁠

Brand/product training page viewable without a log-in. As a retailer, I can direct my sales associates to a page on the Landing platform where they can view training information on brands that I carry.

As a business, my goal is . To achieve the goal, I would like

@Brand

⁠

to . This user action is a purpose of this feature: Training Page - External

As a

@Brand

⁠

, I want to

@make it easy for retailers to find my brand/product training materials

⁠

, so that I can

@sell more products through them.

⁠

Training Page - External

培训页面 - 外部

⁠

Premium and Beyond Features

⁠

Brand/product training page viewable without a log-in. As a retailer, I can direct my sales associates to a page on the Landing platform where they can view training information on brands that I carry.

As a business, my goal is . To achieve the goal, I would like

@Retailer

⁠

to . This user action is a purpose of this feature: Training Page - External

As a

@Retailer

⁠

, I want to

@direct my sales associates to a page on the Landing platform where they can view training information on brands that I carry

⁠

, so that I can

@know they are equipped to sell as much as possible, as well as upsell related products.

⁠

Training Page - External

培训页面 - 外部

⁠

Premium and Beyond Features

⁠

, Premium Feature - User Stories

Brand/product training page viewable without a log-in. As a retailer, I can direct my sales associates to a page on the Landing platform where they can view training information on brands that I carry.

As a business, my goal is . To achieve the goal, I would like

@Retailer

⁠

to . This user action is a purpose of this feature: Training Page - External

As a

@Retailer

⁠

, I want to

@simplify and lighten the work it takes me to train sales associates

⁠

, so that I can

@so that they know how to effectively represent the products carried in my store and direct customers to products that target their areas of concern without taking a lot of my time.

⁠

Training materials accessible without authentication with brand-provided link

Messaging - Admin

消息发送 - 管理员

⁠

Premium and Beyond Features

⁠

, Premium Feature - User Stories

Admin messaging center for drafting and sending messages to brand/retailer accounts.

Primary: To clearly communicate sales and marketing opportunities to Brand Subscribers from Retailer Subscribers.

Secondary: To communicate platform features and service updates.

Tertiary: To facilitate and process new and existing orders by communicating to the Brand Subscriber and Retail Subscriber.

As a business, my goal is to get users to upgrade to premium services or make connections that help them buy/sell more products. To achieve the goal, I would like

@Admin

⁠

to send regular and timely messages to brands on topics that matter to them. This user action is a purpose of this feature: Messaging - Admin

As a

@Admin

⁠

, I want to

@be able to write and publish messages to individual brands/retailers or groups of brands/retailers

⁠

, so that I can

@up-sell other services; let them know of new brands/retailers; make recommendations; or email them about their account(s).

⁠

I can select individual brands, brands who have received orders from a specific retailer within a selected time period, all brands, individual retailers, all retailers, retailers who order specific brands within a selected time period.

to get users to upgrade to premium services or make connections that help them buy/sell more products

send regular and timely messages to brands on topics that matter to them

Messaging - Admin

消息发送 - 管理员

⁠

Premium and Beyond Features

⁠

, Premium Feature - User Stories,

Admin Messaging Requirements

⁠

Admin messaging center for drafting and sending messages to brand/retailer accounts.

Primary: To clearly communicate sales and marketing opportunities to Brand Subscribers from Retailer Subscribers.

Secondary: To communicate platform features and service updates.

Tertiary: To facilitate and process new and existing orders by communicating to the Brand Subscriber and Retail Subscriber.

As a business, my goal is be able to accurately target users with messages, even as the user base continues to grow. To achieve the goal, I would like

@Admin

⁠

to use Admin messaging features to streamline the process. This user action is a purpose of this feature: Messaging - Admin

As a

@Admin

⁠

, I want to

@get away from relying on manual methods of identifying the correct audience for messages

⁠

, so that I can

@increase the efficiency of our communications and be able to keep up with the growing number of brands and retailers, maximizing their experience of the platform.

⁠

Message template should include Title; Message; Date (date published); Message Categorization drop-down (Pitch, Request, Marketing, Orders).

Message should say “From Landing” in recipient’s inbox.

I should be presented with an “audience selection” tool.

Even if messages are sent to multiple recipients, responses will be 1:1.

Messages should have the ability to attach documents.

Landing should be able to view all the messages Landing has sent to brands and retailers.

Landing should be able to view all the messages sent between brands and retailers.

be able to accurately target users with messages, even as the user base continues to grow

use Admin messaging features to streamline the process

We want to send a message about Ulta store openings post-Covid closure. Rather than sending an email to each of the brands separately, we send one message and select all brands that have received an order from Ulta in the last six months.

Messaging - Admin

消息发送 - 管理员

⁠

Admin Messaging Requirements

⁠

Admin messaging center for drafting and sending messages to brand/retailer accounts.

Primary: To clearly communicate sales and marketing opportunities to Brand Subscribers from Retailer Subscribers.

Secondary: To communicate platform features and service updates.

Tertiary: To facilitate and process new and existing orders by communicating to the Brand Subscriber and Retail Subscriber.

As a business, my goal is save time on administrative tasks related to messaging. To achieve the goal, I would like

@Admin

⁠

to use Admin messaging features to streamline the process. This user action is a purpose of this feature: Messaging - Admin

As a

@Admin

⁠

, I want to

@have a clean and easy to use messaging center

⁠

, so that I can

@craft messages and know they'll get to where I need them to go.

⁠

Easy to create, send/receive messages to/from Subscribers.

The ADMIN navigation bar should feature an Inbox icon.

Searchable be keyword in titles and message bodies [right?]

Can filter by brand/retailer/contact [right?]

Can download or print messages [right?]

save time on administrative tasks related to messaging

use Admin messaging features to streamline the process

Messaging - Admin

消息发送 - 管理员

⁠

Admin Messaging Requirements

⁠

Admin messaging center for drafting and sending messages to brand/retailer accounts.

Primary: To clearly communicate sales and marketing opportunities to Brand Subscribers from Retailer Subscribers.

Secondary: To communicate platform features and service updates.

Tertiary: To facilitate and process new and existing orders by communicating to the Brand Subscriber and Retail Subscriber.

As a business, my goal is have reliable records on all communications with users. To achieve the goal, I would like

@Admin

⁠

to use the system to reference historical records as needed. This user action is a purpose of this feature: Messaging - Admin

As a

@Admin

⁠

, I want to

@have a clean and easy to use messaging center

⁠

, so that I can

@to centralize all important messages on the platform.

⁠

Easy to create, send/receive messages to/from Subscribers.

The ADMIN navigation bar should feature an Inbox icon.

Searchable be keyword in titles and message bodies [right?]

Can filter by brand/retailer/contact [right?]

Can download or print messages [right?]

have reliable records on all communications with users

use the system to reference historical records as needed

Clean Pre-check

⁠

CLEAN PRE-CHECK REQUIREMENTS

⁠

,

Clean Pre-Check consists of the following components:

A brand section, where a brand can upload their product ingredients to qualify for clean beauty standards.

A retailer section, where retailers can find brands and products that meet their clean beauty standards

Audience:

Primary: Retailers who want to source based on their Clean Beauty standards

Secondary: Brands who want to pitch based on their Clean Beauty qualifications

Clean Pre-Check Purpose:

Primary: To increase retailer use and brand premium subscription sign-ups through this feature.

Secondary: To be the first sourcing platform that pre-qualifies brands based on clean ingredients

In the U.S., many retailers have a list of forbidden ingredients that they use to qualify brands and products as “clean” by their standards. The standards are different from retailer to retailer and they are constantly evolving.

As a business, my goal is be the first sourcing platform that pre-qualifies brands based on clean ingredients so that we can attract and retain more health-conscious retailers and brands to our platform. To achieve the goal, I would like

@Brand

⁠

to enter their product ingredients for any products that may qualify as “clean”. This user action is a purpose of this feature: Clean Pre-check

As a

@Brand

⁠

, I want to

@a place where I can upload my product ingredients to qualify for clean beauty standards

⁠

, so that I can

@know which retailers will consider my products “clean”, and make it an easy decision for those retailers to source them.

⁠

As simple as possible

The automatically screens the ingredients of my products

Easy to use for pitches or to share with current Retailer clients

After completing the pre-check, I want to see a full list of which retailers I qualify for in terms of Clean Beauty standards.

be the first sourcing platform that pre-qualifies brands based on clean ingredients so that we can attract and retain more health-conscious retailers and brands to our platform

enter their product ingredients for any products that may qualify as “clean”

Clean Pre-check

⁠

CLEAN PRE-CHECK REQUIREMENTS

⁠

,

Help Retailers and Brands save time on identifying “clean” products that meet different retailer ingredients requirements.

As a business, my goal is further optimize brand-retailer matching so that good matches happen more quickly with less effort. To achieve the goal, I would like

@Brand

⁠

to enter their product ingredients for any products that may qualify as “clean”. This user action is a purpose of this feature: Clean Pre-check

As a

@Brand

⁠

, I want to

@be told at the beginning of a pitch whether or not my products will meet the buyer’s ingredients standards

⁠

, so that I can

@save their my time and theirs in the event I do not qualify.

⁠

When I start a new pitch I want to know at the beginning if the Retailer will consider my ingredients so I don’t waste my time on the pitch if they don’t.

further optimize brand-retailer matching so that good matches happen more quickly with less effort

enter their product ingredients for any products that may qualify as “clean”

Clean Pre-check

⁠

CLEAN PRE-CHECK REQUIREMENTS

⁠

,

Help Retailers and Brands save time on identifying “clean” products that meet different retailer ingredients requirements.

As a business, my goal is attract retailers to become more dependent on using the Landing platform, since it saves them time and money. To achieve the goal, I would like

@Retailer

⁠

to enter their product ingredients for any products that may qualify as “clean”. This user action is a purpose of this feature: Clean Pre-check

As a

@Retailer

⁠

, I want to

@know which of the brands/products I source qualify as "clean", even if I am a “non-Clean Beauty Only” retailer

⁠

, so that I can

@save time and money in identifying what I can promote as “clean”.

⁠

I want a list of brands with clean products.

I want to know when brands pitch me if they carry clean products or not, and what those products are.

attract retailers to become more dependent on using the Landing platform, since it saves them time and money

enter their product ingredients for any products that may qualify as “clean”

Clean Pre-check

⁠

CLEAN PRE-CHECK REQUIREMENTS

⁠

,

Help Retailers and Brands save time on identifying “clean” products that meet different retailer ingredients requirements.

As a business, my goal is . To achieve the goal, I would like

@Retailer

⁠

to . This user action is a purpose of this feature: Clean Pre-check

As a

@Retailer

⁠

, I want to

@know which brands/products meet my ingredients requirements since I am "Clean Beauty Only"

⁠

, so that I can

@not waste my time on brands/products that don't qualify.

⁠

Clean Pre-check

⁠

CLEAN PRE-CHECK REQUIREMENTS

⁠

,

Help Retailers and Brands save time on identifying “clean” products that meet different retailer ingredients requirements.

As a business, my goal is . To achieve the goal, I would like

@Retailer

⁠

to . This user action is a purpose of this feature: Clean Pre-check

As a

@Retailer

⁠

, I want to , so that I can

Register a new user + brand entity

注册新品牌用户

As a business, my goal is Testing. To achieve the goal, I would like

@Brand

⁠

to . This user action is a purpose of this feature: Register a new user + brand entity

As a

@Brand

⁠

, I want to

@register a new user

⁠

, so that I can

@create an account with Landing

⁠

Testing

Register a new user + retailer entity

注册新零售商用户

As a business, my goal is . To achieve the goal, I would like

@Retailer

⁠

to . This user action is a purpose of this feature: Register a new user + retailer entity

As a

@Retailer

⁠

, I want to

@register a new user

⁠

, so that I can

@create an account with Landing

⁠

Sign in as legacy user

老用户登录

As a business, my goal is . To achieve the goal, I would like

@Brand

⁠

@Retailer

⁠

to . This user action is a purpose of this feature: Sign in as legacy user

As a

@Brand

⁠

@Retailer

⁠

, I want to

@sign in as a legacy user

⁠

, so that I can

@I can login into the new platform

⁠

Sign in with username + password

用户名和密码登录

As a business, my goal is . To achieve the goal, I would like

@Brand

⁠

@Retailer

⁠

@Admin

⁠

to . This user action is a purpose of this feature: Sign in with username + password

As a

@Brand

⁠

@Retailer

⁠

@Admin

⁠

, I want to

@login into the system

⁠

, so that I can

@start using landing platform

⁠

Reset password (ie “Forgot Password”)

重置密码 (或: 忘记密码)

As a business, my goal is . To achieve the goal, I would like

@Brand

⁠

@Retailer

⁠

@Admin

⁠

to . This user action is a purpose of this feature: Reset password (ie “Forgot Password”)

As a

@Brand

⁠

@Retailer

⁠

@Admin

⁠

, I want to

@reset my password

⁠

, so that I can

@find the forgotten password

⁠

Sign in with Google

Google 登录

As a business, my goal is . To achieve the goal, I would like

@Brand

⁠

@Retailer

⁠

to . This user action is a purpose of this feature: Sign in with Google

As a

@Brand

⁠

@Retailer

⁠

, I want to

@sign in through my google account

⁠

, so that I can

@login through Google sign-in without using username and password.

⁠

Manage user profile

管理用户简介

As a business, my goal is . To achieve the goal, I would like

@Brand

⁠

@Retailer

⁠

to . This user action is a purpose of this feature: Manage user profile

As a

@Brand

⁠

@Retailer

⁠

, I want to

@manage my user profile

⁠

, so that I can

@update my own user profile information

⁠

Change password

修改密码

As a business, my goal is . To achieve the goal, I would like

@Brand

⁠

@Retailer

⁠

to . This user action is a purpose of this feature: Change password

As a

@Brand

⁠

@Retailer

⁠

, I want to

@change my password through my profile

⁠

, so that I can

@create new password whenever needed

⁠

As a brand/retailer member, manage my client’s profile

品牌/零售商用户管理客户档案

As a business, my goal is . To achieve the goal, I would like

@Brand

⁠

@Retailer

⁠

to . This user action is a purpose of this feature: As a brand/retailer member, manage my client’s profile

As a

@Brand

⁠

@Retailer

⁠

, I want to

@manage my client profile

⁠

, so that I can

Brand view product catalog

品牌用户查看产品目录

As a business, my goal is . To achieve the goal, I would like

@Brand

⁠

to . This user action is a purpose of this feature: Brand view product catalog

As a

@Brand

⁠

, I want to

@view product catalog

⁠

, so that I can

@know what products are in my catalog

⁠

Brand view product details

品牌查看产品细节

As a business, my goal is . To achieve the goal, I would like

@Brand

⁠

to . This user action is a purpose of this feature: Brand view product details

As a

@Brand

⁠

, I want to

@view product detail

⁠

, so that I can

@know the detail of each product

⁠

Brand CRUD a product in my catalog

品牌创建/更新/删除产品目录里的一个产品

As a business, my goal is . To achieve the goal, I would like

@Brand

⁠

to . This user action is a purpose of this feature: Brand CRUD a product in my catalog

As a

@Brand

⁠

, I want to

@create,read,update,delete a product in my product catalog

⁠

, so that I can

@manage my own product catalog

⁠

Brand setting

品牌设置

As a business, my goal is . To achieve the goal, I would like

@Brand

⁠

to . This user action is a purpose of this feature: Brand setting

As a

@Brand

⁠

, I want to

@change my brand setting

⁠

, so that I can

@turn on and turn off certain features as well update my brand details

⁠

Retailer brand filtered search

零售商品牌过滤搜索

As a business, my goal is . To achieve the goal, I would like

@Retailer

⁠

to . This user action is a purpose of this feature: Retailer brand filtered search

As a

@Retailer

⁠

, I want to

@search for brand with a filtered search

⁠

, so that I can

@refine my brand search results through certain filter conditions

⁠

Retailer products filtered search

零售商产品过滤搜索

As a business, my goal is . To achieve the goal, I would like

@Retailer

⁠

to . This user action is a purpose of this feature: Retailer products filtered search

As a

@Retailer

⁠

, I want to

@search for product with a filtered search

⁠

, so that I can

@refine my product search result through certain filter conditions

⁠

Retailer view product detail

零售商查看产品细节

As a business, my goal is . To achieve the goal, I would like

@Retailer

⁠

to . This user action is a purpose of this feature: Retailer view product detail

As a

@Retailer

⁠

, I want to

@view my product details

⁠

, so that I can

@know the product I want to buy better

⁠

Retailer view brand profile

零售商查看品牌档案

As a business, my goal is . To achieve the goal, I would like

@Retailer

⁠

to . This user action is a purpose of this feature: Retailer view brand profile

As a

@Retailer

⁠

, I want to

@view brand profile

⁠

, so that I can

@know the brand I want to work with better

⁠

Retailer view brand catalog

零售商查看品牌目录

As a business, my goal is . To achieve the goal, I would like

@Retailer

⁠

to . This user action is a purpose of this feature: Retailer view brand catalog

As a

@Retailer

⁠

, I want to

@view brand catalog

⁠

, so that I can

@know what products the brand I want to work with has

⁠

Retailer add/remove products from shopping cart

零售商添加/删除购物车中的产品

As a business, my goal is . To achieve the goal, I would like

@Retailer

⁠

to . This user action is a purpose of this feature: Retailer add/remove products from shopping cart

As a

@Retailer

⁠

, I want to

@add/remove products from shopping cart

⁠

, so that I can

@manage my shopping cart before I make an order

⁠

Retailer add/remove “saved” products

零售商添加/删除”收藏”的产品

As a business, my goal is . To achieve the goal, I would like

@Retailer

⁠

to . This user action is a purpose of this feature: Retailer add/remove “saved” products

As a

@Retailer

⁠

, I want to

@add/remove products to a list of “saved” products

⁠

, so that I can

@order at a later time from my shopping cart

⁠

Brand/Retailer view order details

品牌/零售商查看订单详情

As a business, my goal is . To achieve the goal, I would like

@Brand

⁠

@Retailer

⁠

to . This user action is a purpose of this feature: Brand/Retailer view order details

As a

@Brand

⁠

@Retailer

⁠

, I want to

@view order details

⁠

, so that I can

@know what I have ordered in each of my purchase

⁠

Brand/Retailer update order details

品牌/零售商修改订单详情

As a business, my goal is . To achieve the goal, I would like

@Brand

⁠

@Retailer

⁠

to . This user action is a purpose of this feature: Brand/Retailer update order details

As a

@Brand

⁠

@Retailer

⁠

, I want to

@update my orders

⁠

, so that I can

@update my orders before I process payment

⁠

Brand/Retailer comment to an order

品牌/零售商评论订单

As a business, my goal is . To achieve the goal, I would like

@Brand

⁠

@Retailer

⁠

to . This user action is a purpose of this feature: Brand/Retailer comment to an order

As a

@Brand

⁠

@Retailer

⁠

, I want to

@make comments on an order

⁠

, so that I can

@the comments can be sent to the brands

⁠

Brand/Retailer add charges to an order

品牌/零售商添加订单收费

As a business, my goal is . To achieve the goal, I would like

@Retailer

⁠

to . This user action is a purpose of this feature: Brand/Retailer add charges to an order

As a

@Retailer

⁠

, I want to

@add charges to my order

⁠

, so that I can

@process some other fees(ie. service fee, tips) to the order without creating a seperate order

⁠

Admin approve/reject client registration

后台管理员通过/拒绝用户注册

As a business, my goal is . To achieve the goal, I would like

@Admin

⁠

to . This user action is a purpose of this feature: Admin approve/reject client registration

As a

@Admin

⁠

, I want to

@approve/reject client registration

⁠

, so that I can

@manage my clients in my platform

⁠

Admin manage client profile

后台管理员管理用户档案

As a business, my goal is . To achieve the goal, I would like

@Admin

⁠

to . This user action is a purpose of this feature: Admin manage client profile

As a

@Admin

⁠

, I want to

@manage my client profile

⁠

, so that I can

@update my client's profile for my client per client’s request

⁠

Admin update/delete an order

后台管理员修改/删除一个订单

As a business, my goal is . To achieve the goal, I would like

@Admin

⁠

to . This user action is a purpose of this feature: Admin update/delete an order

As a

@Admin

⁠

, I want to

@update/delete an order

⁠

, so that I can

@update/delete order per my clients' request

⁠

Admin comment an order

后台管理员评论一个订单

As a business, my goal is . To achieve the goal, I would like

@Admin

⁠

to . This user action is a purpose of this feature: Admin comment an order

As a

@Admin

⁠

, I want to

@make comments on an order

⁠

, so that I can

Commission & Retailer Margin

零售商利润设置

As a business, my goal is . To achieve the goal, I would like

@Admin

⁠

to . This user action is a purpose of this feature: Commission & Retailer Margin

As a

@Admin

⁠

, I want to

@create, read, update, delete and/or overwrite a retailer margin

⁠

, so that I can

@add/change/remove commission rate ($ and/or %）

⁠

@manually add/change/remove unit price

⁠

Rounding issues

订单四舍五入问题

As a business, my goal is . To achieve the goal, I would like

@Admin

⁠

to . This user action is a purpose of this feature: Rounding issues

As a

@Admin

⁠

, I want to

@apply a rounding up rules to all unit price data fields, only for data entry with 3 decimal places.

⁠

, so that I can

To apply a rounding UP rules to all Unit price data fields, ONLY for data entry with 3 decimal places. (i.e $7.625 round up to $7.63) No rounding required for value with less than 3 decimal places (i.e. $7.63, stay as $7.63)

Deleted order

删除订单

As a business, my goal is . To achieve the goal, I would like

@Admin

⁠

to . This user action is a purpose of this feature: Deleted order

As a

@Admin

⁠

, I want to

@deleted order to be moved to new table (soft-delete)

⁠

@delete order by back-end admin

⁠

@provide a new page of DELETE ORDER to view Deleted Order

⁠

, so that I can

Add UNDELETE button and function at the DELETE Order Page, move the order back to ORDER page, Add DELETE button on each individual order page

Order Upload/download

订单上传

As a business, my goal is . To achieve the goal, I would like

@Admin

⁠

to . This user action is a purpose of this feature: Order Upload/download

As a

@Admin

⁠

, I want to

@upload/download order in csv format for retailer order

⁠

, so that I can

Ability to upload without constraint, but limited to existing header on the database table.

Display Retailer Information.

In the event of failure, no data is written.

Add upload success MODAL.

Ability to download Order into CSV format ( Download all headers)

Create an upload order button, design upload success modal

Retailer Name Display on Order Page

零售商名称在订单页显示

As a business, my goal is . To achieve the goal, I would like

@Admin

⁠

to . This user action is a purpose of this feature: Retailer Name Display on Order Page

As a

@Admin

⁠

, I want to

@have the order page table display retailer name

⁠

, so that I can

@see retailer name with each order

⁠

Heroku data transfer

Heroku系统数据转移

As a business, my goal is . To achieve the goal, I would like

@COO

⁠

to . This user action is a purpose of this feature: Heroku data transfer

As a

@COO

⁠

, I want to

@verify order transfer from Heroku system

⁠

, so that I can

@Heroku data can be transferred into Landing's database

⁠

Search for retailers as a brand

品牌搜索零售商

Premium Feature - User Stories

Brands should be able to search for retailers in three ways:

i. New Retailers Added to Platform

ii. Retailers Suggested for You,

iii. An alphabetical list of retailers.

They should be able to view a Retailer page similar to the discovery page that Retailer have to discover brands.

As a business, my goal is . To achieve the goal, I would like

@Brand

⁠

to . This user action is a purpose of this feature: Search for retailers as a brand

As a

@Brand

⁠

, I want to

@proactively search for and discover retailers on the platform

⁠

, so that I can

@find potential buyers and message them about my brand/products.

⁠

I log into my Landing account and I see new retailers that have recently been added. I also see retailers that have been suggested for me. I find value in discovering new retailers on the platform and I am glad that new retailers are being added and suggested to me.

Search for retailers as a brand

品牌搜索零售商

Premium Feature - User Stories

Brands should be able to search for retailers in three ways:

i. New Retailers Added to Platform

ii. Retailers Suggested for You,

iii. An alphabetical list of retailers.

They should be able to view a Retailer page similar to the discovery page that Retailer have to discover brands.

As a business, my goal is . To achieve the goal, I would like

@Brand

⁠

to . This user action is a purpose of this feature: Search for retailers as a brand

As a

@Brand

⁠

, I want to

@be able to see all the retailers on the platform

⁠

, so that I can

@find potential buyers and message them about my brand/products.

⁠

Mirror the marketplace access for retailers [what is this??] (minus brands/products)

Create a Brand + Retailer directory page

Search for retailers as a brand

品牌搜索零售商

Premium Feature - User Stories

Brands should be able to search for retailers in three ways:

i. New Retailers Added to Platform

ii. Retailers Suggested for You,

iii. An alphabetical list of retailers.

They should be able to view a Retailer page similar to the discovery page that Retailer have to discover brands.

As a business, my goal is . To achieve the goal, I would like

@Brand

⁠

to . This user action is a purpose of this feature: Search for retailers as a brand

As a

@Brand

⁠

, I want to

@I want Landing to suggest what retailers are a good fit for me based on their past orders or stated preferences

⁠

, so that I can

@find potential buyers and message them about my brand/products.

⁠

Highlight “categories of interest” (self-identification, purchase history) + price range

I log into my Landing account and I see new retailers that have recently been added. I also see retailers that have been suggested for me. I find value in discovering new retailers on the platform and I am glad that new retailers are being added and suggested to me.

Search for brands as a retailer

零售商搜索品牌

As a business, my goal is . To achieve the goal, I would like

@Retailer

⁠

to . This user action is a purpose of this feature: Search for brands as a retailer

As a

@Retailer

⁠

, I want to

@receive suggestions for brands that might be a good fit for me based on their past orders or stated preferences

⁠

, so that I can

@so I don't have to spend so much time searching myself.

⁠

Search for brands as a retailer

零售商搜索品牌

As a business, my goal is . To achieve the goal, I would like

@Retailer

⁠

to . This user action is a purpose of this feature: Search for brands as a retailer

As a

@Retailer

⁠

, I want to

@see what brands are available on the platform

⁠

, so that I can

@discover the next cult favorite.

⁠

Search for brands as a retailer

零售商搜索品牌

As a business, my goal is . To achieve the goal, I would like

@Retailer

⁠

to . This user action is a purpose of this feature: Search for brands as a retailer

As a

@Retailer

⁠

, I want to

@proactively search for and discover brands on the platform

⁠

, so that I can

@discover the next cult favorite.

⁠

Retailer profile improvements

零售商档案更新

Premium Feature - User Stories

As a business, my goal is . To achieve the goal, I would like

@Brand

⁠

to . This user action is a purpose of this feature: Retailer profile improvements

As a

@Brand

⁠

, I want to

@learn more information about the retailer, including what type of retailer it is (e-tailer, fashion company, marketplace)

⁠

, so that I can

@know if they are a good fit for my brand or not.

⁠

I can see if a retailer is online only, offline only, or both.

I can see what other brands they carry.

I can see the retailer categories (i.e. department store, drug store, etc.)

Retailers indicate what type of products they are currently sourcing for by ingredients, product categories, concerns (acne, anti-aging)

I would like to see links to retailer-related press releases (lower priority)

Retailer profile improvements

零售商档案更新

Premium Feature - User Stories

As a business, my goal is . To achieve the goal, I would like

@Brand

⁠

to . This user action is a purpose of this feature: Retailer profile improvements

As a

@Brand

⁠

, I want to

@know what type of products retailers are looking for: Ingredient Product category Concern (pore, anti-aging)

⁠

, so that I can

@know how to prepare for my pitch to them.

⁠

I can see if a retailer is online only, offline only, or both.

I can see what other brands they carry.

I can see the retailer categories (i.e. department store, drug store, etc.)

Retailers indicate what type of products they are currently sourcing for by ingredients, product categories, concerns (acne, anti-aging)

I would like to see links to retailer-related press releases (lower priority)

I am not familiar with Dermstore. But going on their profile I find out that they are looking for brands that offer: High performance products for knowledgeable skincare customers. I also learn that “Dermstore regularly has sitewide sales that are funded by the retailer. They also offer brands co-op fees for sampling programs.” I also find out that Dermstore specializes in professional skincare and my brand is a mass color brand so it may not be the best fit for me.

Retailer profile improvements

零售商档案更新

Premium Feature - User Stories

As a business, my goal is . To achieve the goal, I would like

@Brand

⁠

to . This user action is a purpose of this feature: Retailer profile improvements

As a

@Brand

⁠

, I want to

@like to know what other brands a retailer carries

⁠

, so that I can

@know the liklihood they will accept my brand, and know how to prepare my pitch to them.

⁠

I can see if a retailer is online only, offline only, or both.

I can see what other brands they carry.

I can see the retailer categories (i.e. department store, drug store, etc.)

Retailers indicate what type of products they are currently sourcing for by ingredients, product categories, concerns (acne, anti-aging)

I would like to see links to retailer-related press releases (lower priority)

I am not familiar with Dermstore. But going on their profile I find out that they are looking for brands that offer: High performance products for knowledgeable skincare customers. I also learn that “Dermstore regularly has sitewide sales that are funded by the retailer. They also offer brands co-op fees for sampling programs.” I also find out that Dermstore specializes in professional skincare and my brand is a mass color brand so it may not be the best fit for me.

Retailer profile improvements

零售商档案更新

Premium Feature - User Stories

As a business, my goal is . To achieve the goal, I would like

@Brand

⁠

to . This user action is a purpose of this feature: Retailer profile improvements

As a

@Brand

⁠

, I want to

@know what marketing programs a retailer offers to brands once they are purchased

⁠

, so that I can plan for marketing once my brand has been accepted

I can see if a retailer is online only, offline only, or both.

I can see what other brands they carry.

I can see the retailer categories (i.e. department store, drug store, etc.)

Retailers indicate what type of products they are currently sourcing for by ingredients, product categories, concerns (acne, anti-aging)

I would like to see links to retailer-related press releases (lower priority)

I am not familiar with Dermstore. But going on their profile I find out that they are looking for brands that offer: High performance products for knowledgeable skincare customers. I also learn that “Dermstore regularly has sitewide sales that are funded by the retailer. They also offer brands co-op fees for sampling programs.” I also find out that Dermstore specializes in professional skincare and my brand is a mass color brand so it may not be the best fit for me.

Retailers need to keep their profiles up-to-date, with current info on the types of products they are sourcing. This info should be able to be updated manually or through emailed surveys. [QUESTION: should their be a forced change? after how much time? Quarterly?]

Buyer box eligibility

迷橙买手宝资格

Premium Feature - User Stories

A Landing program where Landing sends product samples of brands that meet the current theme to a list of retailers. High conversion rate to purchases.

As a business, my goal is . To achieve the goal, I would like

@Brand

⁠

to . This user action is a purpose of this feature: Buyer box eligibility

As a

@Brand

⁠

, I want to

@I want to be notified if I am eligible for an upcoming Buyer Box

⁠

, so that I can

@submit my product for consideration and increase my chance of sales.

⁠

I receive notifications of Buyer Box themes I am eligible for.

I have clear instructions for how to submit my samples for consideration.

I receive a timely response on whether or not I have been accepted.

Landing invoices me directly through the platform for my participation.

I am Minits and I have a hand sanitizer product. I learn that there is a Covid Care Buyer Box which includes a call for sanitizing products. I submit 4 of my hand sanitizers for consideration in this Buyer Box theme. I receive a notification from Landing that I was selected and instructions on next steps. I also receive an invoice through the Landing platform.

Manually invoke a system search for matching brands.

Products match by ingredients, category, and trend tag (Clean Beauty, K-Beauty, etc.)

Buyer Box instances are defined in the admin section.

System messages brands to submit their products.

Message contains a link to another area on the site (blog? content management system?) [NOTE: Landing needs to define this]

Buyer box eligibility

迷橙买手宝资格

Premium Feature - User Stories

A Landing program where Landing sends product samples of brands that meet the current theme to a list of retailers. High conversion rate to purchases.

As a business, my goal is . To achieve the goal, I would like

@Brand

⁠

to . This user action is a purpose of this feature: Buyer box eligibility

As a

@Brand

⁠

, I want to

@the chance to send my products to be reviewed by retailers in person

⁠

, so that I can

@get a better sense of if my product/brand is something that retailers are looking for, and so I can increase my chance of sales.

⁠

I receive notifications of Buyer Box themes I am eligible for.

I have clear instructions for how to submit my samples for consideration.

I receive a timely response on whether or not I have been accepted.

Landing invoices me directly through the platform for my participation.

I am Minits and I have a hand sanitizer product. I learn that there is a Covid Care Buyer Box which includes a call for sanitizing products. I submit 4 of my hand sanitizers for consideration in this Buyer Box theme. I receive a notification from Landing that I was selected and instructions on next steps. I also receive an invoice through the Landing platform.

Manually invoke a system search for matching brands.

Products match by ingredients, category, and trend tag (Clean Beauty, K-Beauty, etc.)

Buyer Box instances are defined in the admin section.

System messages brands to submit their products.

Message contains a link to another area on the site (blog? content management system?) [NOTE: Landing needs to define this]

Buyer box eligibility

迷橙买手宝资格

Premium Feature - User Stories

A Landing program where Landing sends product samples of brands that meet the current theme to a list of retailers. High conversion rate to purchases.

As a business, my goal is . To achieve the goal, I would like

@Brand

⁠

to . This user action is a purpose of this feature: Buyer box eligibility

As a

@Brand

⁠

, I want to

@I want to be notified if I am eligible for an upcoming Buyer Box

⁠

, so that I can

@be promoted through my participation in the Buyer Box to the Landing network.

⁠

I receive notifications of Buyer Box themes I am eligible for.

I have clear instructions for how to submit my samples for consideration.

I receive a timely response on whether or not I have been accepted.

Landing invoices me directly through the platform for my participation.

I am Minits and I have a hand sanitizer product. I learn that there is a Covid Care Buyer Box which includes a call for sanitizing products. I submit 4 of my hand sanitizers for consideration in this Buyer Box theme. I receive a notification from Landing that I was selected and instructions on next steps. I also receive an invoice through the Landing platform.

Manually invoke a system search for matching brands.

Products match by ingredients, category, and trend tag (Clean Beauty, K-Beauty, etc.)

Buyer Box instances are defined in the admin section.

System messages brands to submit their products.

Message contains a link to another area on the site (blog? content management system?) [NOTE: Landing needs to define this]

Brand dashboard

品牌仪表盘

Premium Feature - User Stories

The homepage for the brand, where they can see key metrics, pending items requireing attention, pitching opportunities, and key dates.

As a business, my goal is . To achieve the goal, I would like

@Brand

⁠

to . This user action is a purpose of this feature: Brand dashboard

As a

@Brand

⁠

, I want to

@the key metrics of my business

⁠

, so that I can

@see how my business is trending and which products are selling well.

⁠

See:

a preview of new messages

orders

what product profiles are not complete

actions I can take to improve my profile

how my business is trending

which products are selling well by retailer

pitching opportunities

key dates for my retailers

programs I am participating in

can download sales reports

I am Hye-Young at COSRX, I exchange many emails with Landing regarding a number of topics - I would like to see key dates so I can prioritize my responses and keep track of when things are occurring. I also like to see how my business is trending and which products sell well at which retailer. Previously I’ve been tracking this on my own spreadsheets and this is a much easier way for me to visualize and I end up relying on Landing platform as a resource to do my job.

Brand dashboard

品牌仪表盘

Premium Feature - User Stories

The homepage for the brand, where they can see key metrics, pending items requireing attention, pitching opportunities, and key dates.

As a business, my goal is . To achieve the goal, I would like

@Brand

⁠

to . This user action is a purpose of this feature: Brand dashboard

As a

@Brand

⁠

, I want to

@see pending items requiring my attention

⁠

, so that I can

@improve my profile and respond to pitching opportunities.

⁠

Brand dashboard

品牌仪表盘

Premium Feature - User Stories

The homepage [is this correct??] for the brand, where they can see key metrics, pending items requiring attention, pitching opportunities, and key dates.

As a business, my goal is . To achieve the goal, I would like

@Brand

⁠

to . This user action is a purpose of this feature: Brand dashboard

As a

@Brand

⁠

, I want to

@to see top line information from Landing at a glance

⁠

, so that I can

@quickly take actions that will move my bottom line without spending a lot of time every day exploring the Landing platform.

⁠

Key dates in dashboard should 1) deadlines (submissions for pitches, ship dates); 2) events and 3) retailer promotions.

Brand dashboard

品牌仪表盘

Premium Feature - User Stories

The homepage for the brand, where they can see key metrics, pending items requireing attention, pitching opportunities, and key dates.

As a business, my goal is . To achieve the goal, I would like

@Admin

⁠

to . This user action is a purpose of this feature: Brand dashboard

As a

@Admin

⁠

, I want to

@have a simple system for publishing key dates to brand dashboards

⁠

, so that I can

@make sure they know about opportunities and deadlines, making the Landing experience more productive for them.

⁠

Key dates categories include: Shipping, Retailers, Events, Promotions.

I can enter target brands individually and by filters. For example, “Publish to all brands who have received orders from Ulta in the last six months.”

I can enter the date.

Brand dashboard

品牌仪表盘

Premium Feature - User Stories

The homepage for the brand, where they can see key metrics, pending items requireing attention, pitching opportunities, and key dates.

As a business, my goal is . To achieve the goal, I would like

@Brand

⁠

to . This user action is a purpose of this feature: Brand dashboard

As a

@Brand

⁠

, I want to

@use my dashboard to make onboarding simple for new members

⁠

, so that I can

@make sure they quickly understand what is available in the Landing platform and how they should think about my business.

⁠

Brand dashboard

品牌仪表盘

Premium Feature - User Stories

The homepage for the brand, where they can see key metrics, pending items requireing attention, pitching opportunities, and key dates.

As a business, my goal is . To achieve the goal, I would like

@Brand

⁠

to . This user action is a purpose of this feature: Brand dashboard

As a

@Brand

⁠

, I want to

@use the dashboard to keep me organized and be more knowledgeable about my business

⁠

, so that I can

@quickly and accurately report to my boss.

⁠

Key Dates - Admin

关键日期-管理员

⁠

Premium and Beyond Features

⁠

Publishing key dates to appear in brand or retaler accounts

As a business, my goal is . To achieve the goal, I would like

@Admin

⁠

to . This user action is a purpose of this feature: Key Dates - Admin

As a

@Admin

⁠

, I want to

@publish key dates related to upcoming opportunities to brand/retailer accounts

⁠

, so that I can

@help them make the most of their Landing experience.

⁠

Resources

⁠

Premium and Beyond Features

⁠

Brands can access documents in a library on the platform

As a business, my goal is . To achieve the goal, I would like

@Brand

⁠

to . This user action is a purpose of this feature: Resources

As a

@Brand

⁠

, I want to

@have all my resources / documents in one place

⁠

, so that I can

@easily find whatever I am looking for.

⁠

Premium articles on the blog

博客上的高级文章

As a business, my goal is . To achieve the goal, I would like to . This user action is a purpose of this feature: Premium articles on the blog

As a , I want to , so that I can

Brand Inventory View

品牌库存视图

As a business, my goal is . To achieve the goal, I would like to . This user action is a purpose of this feature: Brand Inventory View

As a , I want to , so that I can

Admin View/Upload/Edit inventory

管理员查看/上传/编辑广告资源

As a business, my goal is . To achieve the goal, I would like to . This user action is a purpose of this feature: Admin View/Upload/Edit inventory

As a , I want to , so that I can

Adjustment to Commission Upon Subscription

认购后的佣金调整

As a business, my goal is . To achieve the goal, I would like to . This user action is a purpose of this feature: Adjustment to Commission Upon Subscription

As a , I want to , so that I can

Track payments

追踪付款

As a business, my goal is . To achieve the goal, I would like to . This user action is a purpose of this feature: Track payments

As a , I want to , so that I can

Manage & track shipments

管理和追踪货运

As a business, my goal is . To achieve the goal, I would like to . This user action is a purpose of this feature: Manage & track shipments

As a , I want to , so that I can

Add multiple users

添加多个用户

As a business, my goal is . To achieve the goal, I would like to . This user action is a purpose of this feature: Add multiple users

As a , I want to , so that I can

Create invoices & packing lists

创建发票和装箱单

As a business, my goal is . To achieve the goal, I would like to . This user action is a purpose of this feature: Create invoices & packing lists

As a , I want to , so that I can

Payment gateway

支付网关

⁠

Premium and Beyond Features

⁠

Able to pay for premium subscription on platform

As a business, my goal is . To achieve the goal, I would like

@Brand

⁠

to . This user action is a purpose of this feature: Payment gateway

As a

@Brand

⁠

, I want to

@Pay for Landing services on the platform

⁠

, so that I can

@access premium services and tools

⁠

Retailer profiles

零售商档案

⁠

Premium and Beyond Features

⁠

Retailers also have profiles that are viewable to brands

As a business, my goal is . To achieve the goal, I would like

@Retailer

⁠

to . This user action is a purpose of this feature: Retailer profiles

As a

@Retailer

⁠

, I want to

@craft an attractive profile

⁠

, so that I can

@relevant brands can easily find us.

⁠

Brand homepage

品牌首页

⁠

Premium and Beyond Features

⁠

, Premium Feature - User Stories

Brand homepage features a dashboard. The brand homepage is the first page the brand sees after they login. The brand homepage helps them to navigate to other parts of the platform and is an area where Landing can promote their services. This page is a critical element of upselling brands from Basic to Premium subscription.

As a business, my goal is . To achieve the goal, I would like

@Brand

⁠

to . This user action is a purpose of this feature: Brand homepage

As a

@Brand

⁠

, I want to

@to see my dashboard when I login

⁠

, so that I can

@easily navigate my orders, messages, etc., as well as discover new retailers.

⁠

Brand homepage

品牌首页

⁠

Premium and Beyond Features

⁠

, Premium Feature - User Stories

Brand homepage features a dashboard. The brand homepage is the first page the brand sees after they login. The brand homepage helps them to navigate to other parts of the platform and is an area where Landing can promote their services. This page is a critical element of upselling brands from Basic to Premium subscription.

As a business, my goal is . To achieve the goal, I would like

@Brand

⁠

to . This user action is a purpose of this feature: Brand homepage

As a

@Brand

⁠

, I want to

@see what is available beyond the Basic Service

⁠

, so that I can

@use the Landing platform most effectively to connect with retailers and pitching opportunities.

⁠

I am Franck from Sabon. I am in charge of expanding distribution for my brand in the U.S. I learned about Landing and signed up for Basic subscription but I’m not sure what I am supposed to do next. I am willing to invest more money in the subscription but I’d like to learn more about how it works first.

Clean precheck

清洁预检查

⁠

Premium and Beyond Features

⁠

Prequalification for clean requirements by different retailers

As a business, my goal is . To achieve the goal, I would like to . This user action is a purpose of this feature: Clean precheck

As a , I want to , so that I can

Manage inventory

管理库存

⁠

Premium and Beyond Features

⁠

Brands are able to view their current inventory by deducting of orders

As a business, my goal is . To achieve the goal, I would like

@Brand

⁠

to . This user action is a purpose of this feature: Manage inventory

As a

@Brand

⁠

, I want to

@know that Landing deducts orders from my overall inventory

⁠

, so that I can

@always have an accurate count of current inventory.

⁠

Orders

订单

⁠

Premium and Beyond Features

⁠

Create invoice and packing list/Allows Brands to download Invoice / Packing List template with order information to fulfill order

As a business, my goal is . To achieve the goal, I would like

@Brand

⁠

to . This user action is a purpose of this feature: Orders

As a

@Brand

⁠

, I want to

@create invoices

⁠

, so that I can

Orders

订单

⁠

Premium and Beyond Features

⁠

Create invoice and packing list/Allows Brands to download Invoice / Packing List template with order information to fulfill order

As a business, my goal is . To achieve the goal, I would like

@Brand

⁠

to . This user action is a purpose of this feature: Orders

As a

@Brand

⁠

, I want to

@create packing lists with a detailed summary of what I am shipping, how much of it is being sent, and where it is going

⁠

, so that I can

@ensure the receiver can verify that the shipment is complete.

⁠

Orders

订单

⁠

Premium and Beyond Features

⁠

Create invoice and packing list/Allows Brands to download Invoice / Packing List template with order information to fulfill order

As a business, my goal is . To achieve the goal, I would like

@Brand

⁠

to . This user action is a purpose of this feature: Orders

As a

@Brand

⁠

, I want to

@be able to download my invoices

⁠

, so that I can

@keep a copy on my personal computer.

⁠

Orders

订单

⁠

Premium and Beyond Features

⁠

Create invoice and packing list/Allows Brands to download Invoice / Packing List template with order information to fulfill order

As a business, my goal is . To achieve the goal, I would like

@Brand

⁠

to . This user action is a purpose of this feature: Orders

As a

@Brand

⁠

, I want to

@a packing list template

⁠

, so that I can

@streamline the process of providing the appropriate order information details to retailers.

⁠

Access Retailer profiles

Premium Feature - User Stories

When the brand searches retailers, they should be able to click the retailer’s name and view information about the retailer. Similar to the way a retailer can view a brand profile.

As a business, my goal is . To achieve the goal, I would like

@Brand

⁠

to . This user action is a purpose of this feature: Access Retailer profiles

As a

@Brand

⁠

, I want to

@learn about retailers terms and qualifications (locations, what types of brands they buy)

⁠

, so that I can

@hone my pitch to them or to determine if I want to do business with them.

⁠

I want to be in Credo Beauty, I think it’s a great fit and want to learn more about them so I can customize my appeal to them. Then I find out my brand doesn’t qualify based on ingredient standards, but I’ve saved time in not pursuing the relationship.

I receive an order from a retailer I don’t recognize, and I want to know:

Is this an online retailer?

Where are they based?

they have a storefront?

Are they reputable?

What other brands do they carry?

...in order to determine if I will approve this order.

Brands with basic subscription can see retailer names but cannot click into retailer profiles (or maybe blurred content? Even when referenced from an order)

As a business, my goal is . To achieve the goal, I would like to . This user action is a purpose of this feature:

As a , I want to , so that I can

Platform messaging

平台消息

Premium Feature - User Stories

Messaging capability for retailers and brands / inbox / notifications

As a business, my goal is to make sure users aren’t turned off the platform by an overwhelming quantity of emails. To achieve the goal, I would like

@Retailer

⁠

to select the frequency at which they receive email notifications about platform messages/notifications.. This user action is a purpose of this feature: Platform messaging

As a

@Retailer

⁠

, I want to

@be able to edit email notification settings for “as it happens”, “once a day”, “once a week” or “never”

⁠

, so that I can

@I can see messages in a timeframe that works with my schedule.

⁠

Email notifications settings should be easy to access from my Messaging Center.

My settings should be immediately activated upon selection.

to make sure users aren’t turned off the platform by an overwhelming quantity of emails

select the frequency at which they receive email notifications about platform messages/notifications.

Platform messaging

平台消息

Premium Feature - User Stories

Messaging capability for retailers and brands / inbox / notifications

As a business, my goal is to make sure users aren’t turned off the platform by an overwhelming quantity of emails. To achieve the goal, I would like

@Brand

⁠

to select the frequency at which they receive email notifications about platform messages/notifications.. This user action is a purpose of this feature: Platform messaging

As a

@Brand

⁠

, I want to

@be able to edit email notification settings for “as it happens”, “once a day”, “once a week” or “never”

⁠

, so that I can

@I can see messages in a timeframe that works with my schedule.

⁠

Email notifications settings should be easy to access from my Messaging Center.

My settings should be immediately activated upon selection.

to make sure users aren’t turned off the platform by an overwhelming quantity of emails

select the frequency at which they receive email notifications about platform messages/notifications.

Platform messaging

平台消息

Premium Feature - User Stories

Messaging capability for retailers and brands / inbox / notifications

As a business, my goal is streamline and simplify user communications, making messaging an integral part of their business. To achieve the goal, I would like

@Brand

⁠

to check their messaging center every day. This user action is a purpose of this feature: Platform messaging

As a

@Brand

⁠

, I want to

@see all my messages in my inbox when I log into the platform

⁠

, so that I can

@easily find what I am looking for.

⁠

Messaging Center should be easy to access from my dashboard.

A preview of new messages should show up on my dashboard.

Messages should be searchable by keyword (searching both titles and message bodies). [Right?]

I should be able to sort messages by author or date. [Right?]

streamline and simplify user communications, making messaging an integral part of their business

check their messaging center every day

Platform messaging

平台消息

Premium Feature - User Stories

Messaging capability for retailers and brands / inbox / notifications

As a business, my goal is streamline and simplify user communications, making messaging an integral part of their business. To achieve the goal, I would like

@Retailer

⁠

to check their messaging center every day. This user action is a purpose of this feature: Platform messaging

As a

@Retailer

⁠

, I want to

@see all my messages in my inbox when I log into the platform

⁠

, so that I can

@easily find what I am looking for.

⁠

Messaging Center should be easy to access from my dashboard.

A preview of new messages should show up on my dashboard.

Messages should be searchable by keyword (searching both titles and message bodies). [Right?]

I should be able to sort messages by author or date. [Right?]

streamline and simplify user communications, making messaging an integral part of their business

check their messaging center every day

Platform messaging

平台消息

Premium Feature - User Stories

Messaging capability for retailers and brands / inbox / notifications

As a business, my goal is have satisfied retailers who feel like they are getting great products. To achieve the goal, I would like

@Retailer

⁠

to be able to ask questions of brands before placing their orders. This user action is a purpose of this feature: Platform messaging

As a

@Retailer

⁠

, I want to

@ask questions before I place an order

⁠

, so that I can

@make sure I get what I am expecting.

⁠

I want to know right away when the Brand has replied.

I want to be able to ask for more pictures. [Right?]

have satisfied retailers who feel like they are getting great products

be able to ask questions of brands before placing their orders

I am a retailer and I contact COSRX to learn if I can order products that I don’t see on the platform but that I have seen on social media. As COSRX, I want to contact Papersource to see if they would consider carrying my brand.

Platform messaging

平台消息

Premium Feature - User Stories

Messaging capability for retailers and brands / inbox / notifications

As a business, my goal is to facilitate more sales on the platform, thereby increasing my own profitability. To achieve the goal, I would like

@Brand

⁠

to have the opportunity of pitching their product(s) to more retailers. This user action is a purpose of this feature: Platform messaging

As a

@Brand

⁠

, I want to

@pitch my brand for consideration by the retailer

⁠

, so that I can

@have a better chance of making sales.

⁠

I want to know right away when the Retailer has replied.

I want to be able to send pictures.

to facilitate more sales on the platform, thereby increasing my own profitability

have the opportunity of pitching their product(s) to more retailers

Must respect retailers email preferences (including opt-out preferences)

Only one-to-one emails (not bulk)

The first message must be initiated from the retailers profile.

A brand cannot email a retailer again unless the retailer first responds to their initial email.

Once a retailer has replied, email can be initiated from the brand’s inbox.

As a business, my goal is . To achieve the goal, I would like to . This user action is a purpose of this feature:

As a , I want to , so that I can

As a business, my goal is . To achieve the goal, I would like to . This user action is a purpose of this feature:

As a , I want to , so that I can