The goal of this experiment is to rapidly improve your product research skills in four steps:
Understand whyproduct research is important
Provide a framework or mental model for how to do product research
See examples of what great research looks like
Practice with a skills challenge
Why Product Research is Important
Whether you are shipping a new feature, putting together a roadmap, figuring out pricing or helping inform the strategy of the product, a critical part of the job of a new product manager is to be able to do great research. Research can help you better understand the market, your customers, and what is the right solution to build - saving you and your company time and money.
There are many different types of product research and many methods of conducting researching.
