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Book summaries
  • Pages
    • Index
      • Radical product thinking
        • Introduction. A Repeatable Model for Building World-Changing Products
        • Part I. Innovating Smarter Requires a New Mindset
          • Chapter 1. Why we Need Radical Product Thinking
          • Chapter 2. Product diseases
        • Part II. The five elements of radical product thinking
          • Chapter 3. Vision
          • Chapter 4. Strategy
          • Chapter 5. Prioritization
          • Chapter 6. Execution and measurement
          • Chapter 7. Culture
        • Part III. Making our world a little more like the one we want to live in
          • Chapter 8. Digital pollution
          • Chapter 9. Ethics
          • Conclusion
      • Escaping the build trap (WIP)
        • icon picker
          Preface
        • Part I. The build trap
          • 1. The Value Exchange System
          • 2. Constraints on the value exchange system
          • 3. Projects versus products versus services
          • 4. The product-led organisation
          • 5. What we know and what we don't
        • Part II. The role of the product managr
          • Chapter 6. Bad product manager archetypes
          • Chapter 7. A great product manager
          • Chapter 8. The product manager career path
          • Chapter 9. Organising your teams
        • Part III. Strategy
          • Chapter 10. What is strategy?
          • Chapter 11. Strategic gaps
      • Strategize (To do)
      • UX strategy (To do)
      • Product roadmaps relaunched (To do)
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Preface
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Preface

This book is a guide to getting out of the build trap with great product management. We look at what it means to become and be a product-led organization, which involves four key components:
Creating a product manager role with the right responsibilities and structure
Enabling those product managers with a strategy that promotes good decision making
Understanding the process of determining what product to build, through experimentation and optimization
Supporting everyone with the right organizational policies, culture, and rewards to allow product management to thrive
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