You’re in the weeds of your business. You want perspective.
The good news is that you’re no longer the owner of your business.
You’re a potential buyer.
As the buyer, consider these three questions:
What quick fixes would I make in the first month to generate more cash immediately and improve profit margin?
What quick fixes would I make in the first month to generate a larger amount of cash, knowing profit margins might decrease while overall profit increases?
What long term initiatives would I put in place now to put the company in a better spot in 2-5 years?
Great. Now go do those things.
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