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Improving IKEA mobile apps experience
I went to the same IKEA app users and asked them to run the test on the latest IKEA app and feel the different between that and the next IKEA design that I proposed.
Here’s how the design could achieve the key metrics that I proposed before:
In case you need to see the result, you can
1. Usability score
The current IKEA design has
average usability score.
While the one that I proposed has exceed
3. Overall Score
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