The Customer Segments Building Block defines the different groups of people or organisations an enterprise aims to reach and serve
Osterwalder, Business Model Generation, p. 20
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The Value Propositions Building Block describes the bundle of products and services that create value for a specific Customer Segment
Osterwalder, Business Model Generation, p. 22
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The Channels Building Block describes how a company communicates with and reaches its Customer Segments to deliver a Value Proposition
Osterwalder, Business Model Generation, p. 26
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The Customer Relationship Building Block describes the types of relationships a company establishes with specific Customer Segments
Osterwalder, Business Model Generation, p. 28
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The Revenue Streams Building Block represents the cash a company generates from each Customer Segment (costs must be subtracted from revenues to create earnings)
Osterwalder, Business Model Generation, p. 30
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The Key Resources Building Block describes the most important assets required to make a business model work
Osterwalder, Business Model Generation, p. 34
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The Key Activities Building Block describes the most important things a company must do to make its business model work
Osterwalder, Business Model Generation, p. 36
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The Key Partnerships Building Block describes the network of suppliers and partners that make the business model work
Osterwalder, Business Model Generation, p. 38
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The Cost Structure Building Block describes all costs incurred to operate a business model
Osterwalder, Business Model Generation, p. 40
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