A frequently requested asset from PMMs with no single “right” way to generate them, Battle Cards can help everyone at your company get up-to-speed quickly on competitors and their perceived advantages/disadvantages.
The template on this page is how we got started building out our program at Coda; feel free to use it to get started for your company, too!
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Competitor XYZ
Talk to Alan Chowansky from the Sales Team - he’s done business with them before.