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Product Launches

Launch Best Practices

What have you learned from launches past that you can apply moving forward? Consider filling in this table with insights as you go. Feel free to leave a nugget of wisdom, or links to full retrospectives.

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Best Practices

Best Practices

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1

Felix Marlin

11/2/2020

Loop in the brand team as early as possible for new feature naming and nouns!

We almost didn’t get our UI strings updated in time to make the genius name change

@Mary Jones

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guided us too! See our full launchretrospective here [LINK]

2

Andrew Stinger

10/19/2020

Loop in Customer Support Team after 1st Draft of Launch Brief is Ready

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@Alan Chowansky

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can help identify how/if/when the Sales & Support teams will participate in training!

3

Elaine Sohng

10/7/2020

Keep messaging drafts in a subpage vs. delete them

There are always nuggets to be found in the drafting process!

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