What is most important for the next three (or six, or twelve) months?
Successful organizations focus on the handful of initiatives that can make a real difference, deferring less urgent ones.
Their leaders commit to those choices in word and deed. By standing firmly behind a few top-line OKRs, they give their teams a compass and a baseline for assessment.
What are our main priorities for the coming period? Where should people concentrate their efforts?
An effective goal-setting system starts with disciplined thinking at the top, with leaders who invest the time and energy to choose what counts.
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What are OKRs?
OKRs stand for Objectives and Key Results. In this goal-setting system, objectives define what we seek to achieve; key results are how those top-priority goals will be attained with specific, measurable actions within a set time frame. Everyone's goals, from entry level to CEO, are transparent to the entire organization.
The benefits are profound. OKRs surface an organization's most important work. They focus effort and foster coordination. They keep employees on track. They link objectives across silos to unify and strengthen the entire company. Along the way, OKRs enhance workplace satisfaction and boost retention. See more
includes a broad range of first-person accounts that demonstrate the focus, ambition, and explosive growth that OKRs have spurred at so many great organizations.
John shares his take on what makes the difference between success and failure. Telling stories of ambitious leaders and teams, John's keen observations and insights bring light to an oft overlooked aspect of dreaming big.
for principles from other great companies who run OKRs.
Incorporate action verbs into the start of your KRs and quantify the desired input metrics. “Post good content on social media” is less effective and more subjective than “Post 10 tweet threads that get 100 likes each this quarter” which sharpens clarity and can align team members together.
How can I set up automated alerts to stakeholders of OKRs?
for folks who want to dig deeper and really customize the doc tightly to their team’s needs!
Notably we’ve added steps on how to set up powerful automations to your doc so that stakeholders of OKRs are pinged based on customizable triggers, steps on how to set up grouping so that your OKRs are well-organized, and more high-level advice on how to write effective OKRs in
Shoutout to the following people whose contribution were instrumental to the new updates:
Rosanna Iacono, Shankar Srinivasan, Vivek Singha, Kaleigh O'Merry, Sebastian Mellen, Alexander Rudberg, Dominic Le Bredonchel, Pedro Bernardo Juan Celis Caraballo, Pedro Solórzano, Sanchit Korgaonkar, Daniel Müller da Veiga, Michael Skok, Rennan Rocha, Gergely Koles, Karin Calvinho, Ramiro Gonzalez Juarez, Trey Ditto, Anna Ramanathan, Slava Balandin, Seth Asare