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ModernLTV Company Updates
August 2022 Update
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Q2 2024 Recap
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Q2 2024 Recap

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Pitch deck
⁠
(Investors)
⁠
Platform overview
⁠
(Sales)

Accomplishments

Launched our new core data orchestration engine and Data Manager UI, including the ability to build customer segments, custom attributes. See
product demo
⁠
⁠
Onboarded our seventh beta customer on the platform
Signed contract with
RealDefense
⁠
, the leading provider of security, privacy and productivity software/services for 3M+ consumers and small businesses
In contract negotiations with
NBTV
⁠
, a provider of direct to consumer, streaming v-commerce channels, targeting consumer lifestyle verticals.
⁠

Open questions

Question
Action
1
What is the optimal mix of self-service vs. sales-assist vs direct sales GTM motion?
Actively looking for advisors with GTM expertise in B2B SaaS and testing/iterating with each customer
2
Do customers require customer analytics features and if so, how deep does the functionality need to be?
Actively testing hypotheses with all active customers
3
Do we craft our GTM messaging for marketing or data/technical teams?
Plan to run A/B, marketing tests once we ramp up paid spend
There are no rows in this table
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What’s next

Iterate on core features to deepen value proposition to existing customers.
Expand and deepen our third-party data integrations.
Convert remaining beta customers to paid contracts.
Optimize and expand our core platform and data model.
Accelerate product-led growth strategy through strategic partnerships.

⁠

Asks

Advisors: We are looking for strategic advisors with GTM and/or technical expertise in B2B SaaS platforms (marketing automation, customer data, vertical SaaS, AI/ML).
Potential customers: We’d love an intro to anyone in your network at a small or mid-market consumer subscription business (mobile, cable/tv/streaming, health & wellness, consumer goods, insurance, productivity). Feel free to pass along our
platform overview
⁠
.

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