Sharing and Marketing

One of the biggest challenges new chapters have is attendance. It is important to put in the time to connect with and invite as many people as you can to the first few events. Once you have introduced the program to your community, it will begin to grow organically.

Splunk does not share or advertise any chapter’s upcoming events in our social media. Instead, we share the wins from your events. Your videos, your blog posts, a great discussion question that came out of your chapter.

In the Splunk Community

When sharing your events or chapter news in the official Splunk communities, please only share in the following places:

In the Slack Workspace, in the #splunk-usergroups channel

One of the best channels for sharing events, photos, and posting about Splunk User Groups is social media!

Platforms & Copy

Please note the highlighted copy: [topic], [giveaway],and [link]. Switch these out with your events content, and event link.

All copy is interchangeable, but please note the character limitations on some platforms.

Twitter

SAMPLE TWEET 1:

[City] User Group Event is around the corner! Sign up for our [date] meeting on [topic] and win a [giveaway]! Spots still available! [event link]

SAMPLE TWEET 2:

Join [City] ,User Group Event, with talks about [topic], and get a chance to win a [giveaway]! RSVP before [date]! [event link]

SAMPLE POST:

Find your Splunk crew during our first ever [City] Splunk User Group event. Get ready to talk [topic], grow your network, gain some friends, and get the chance to win a [giveaway]! Registration is now open! [event link]

SAMPLE POST :

Join your fellow Splunk peers in our first ever [City] Splunk User Group event! Connect with other professionals, talk [topic], and maybe win a [giveaway] while you’re making some new friends-virtually. Sign up before [date]! [event link]

One of the most powerful tools you have to find other community professionals in your area is Linkedin:

In the search bar, type in "Community manager" and hit Enter.

Select People

Under Locations, type in your city

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4. Go down the list and Connect with anyone and everyone!

When inviting someone to connect you have the option to Add a note. You can use this template when connecting with people on Linkedin:

Hi {{FIRST NAME}}! I see you are a community manager in {{CITY}}? I run a local event program here that hosts monthly meetups for community professionals (like you!) Our next event is {{DATE or "next week" etc.}}. Check it out: {{YOUR CHAPTER LINK https://events.cmxhub.com/your-city?}}

Slack

SAMPLE POST :

Registration is open now! Join us [date], in our first ever [City] Splunk User Event. Get ready to talk [topic] and the chance to win a [giveaway]! Spots still available! [event link

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Sharing and Marketing

In the Splunk Community

Platforms & Copy

Twitter

LinkedIn

Slack