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1. Is membership for me?

Session Objective
This session defines news revenue models, of which there are many. It then guides participants to assess whether membership is right for them and what they need to put in place to implement a membership strategy that fits their organization and audience needs.
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Resources mentioned in this session:
| The Membership Guide
| Google News Initiative
| Google News Initiative
| Membership Puzzle Project
| Emma Carew Grovum
Case Studies
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