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Come lo facciamo?
L’approccio all’esecuzione
Derek Sivers
from the book “Anything You Want”:
Ideas are just a multiplier of execution
It’s so funny when I hear people being so protective of ideas. People who want me to sign a non-disclosure agreement to tell me the simplest idea.
Ideas are worth nothing unless executed. They are just a multiplier. Execution is worth millions.
Explanation:
Ideas
Name
Coefficient
AWFUL IDEA
-1
WEAK IDEA
1
SO-SO IDEA
5
GOOD IDEA
10
GREAT IDEA
15
BRILLIANT IDEA
20
There are no rows in this table
Execution
Name
Value
NO EXECUTION
$1.00
WEAK EXECUTION
$1,000.00
SO-SO EXECUTION
$10,000.00
GOOD EXECUTION
$100,000.00
GREAT EXECUTION
$1,000,000.00
BRILLIANT EXECUTION
$10,000,000.00
There are no rows in this table
To make a business, you need to multiply the two.
The most brilliant idea, with no execution, is worth $20.
The most brilliant idea takes great execution to be worth $20,000,000.
That’s why I don’t want to hear people’s ideas. I’m not interested until I see their execution.
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