How to unlock your startup's value with this value chain template

Copy this template certified by Product School to find the collection of activities that drive value for your customers

Product School

Step 1: Write sub activities

Write sub activities for your startup's primary and support activities that create value

Step 2: Identify links

Find the links and connections between all your activities.

Step 3: Optimize

Think about ways you can improve or enhance your activities to add value.

What is a value chain?

A value chain is a set of activities that a company executes to create value for its customers.

Michael Porter⁠

created this framework for companies to visualize all of their business activities and see how they are all connected. By analyzing your startup’s value chain, you can see how to maximize profits and eliminate costs to add value to your startup. You can read more about the value chain in Michael Porter’s

Competitive Advantage: Creating and Sustaining Superior Performance⁠

⁠

Use this Value Chain template

⁠

How to use this value chain template

Copy this doc

Write sub activities for each primary and support activity in the value chain

Identify the links between all the different activities

Write ways to optimize activities to create value

Share the doc with the relevant stakeholders by clicking Share at the top of the page

Delete this intro page

Value chain diagram

⁠

Source:

Mind Tools⁠

⁠

The value chain is broken out into two sets of systems and activities: Primary and Support Activities. This template will walks you through the steps for filling out your own value chain for your startup. The focus should be on your customers rather than specific departments or groups at your startup. Read more about each primary and support activity in