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Product Question Matrix
0
Question Type
Framework
1
Creative Brainstorms
SCAMPER
2
Future of X
3
Design a Product
4
Favorite Product
There are no rows in this table
4
Count

Users and Customer Segments

Common User Segments
Demographics
Age
Gender
Occupation
Marital Status
Income
Geographic
Country
State
City of Residence
Preferred Technology
Software
SaaS, Desktop, etc.
Mobile
iOS vs. Android
Browser Type
Chrome,
Psychographic
personal attitudes
values
interests
personality traits
Behavioral
Spending
Consumption
Feature use
Session frequency
Browsing history
Average order value
Elderly
Values relationships
Trouble seeing
Forgetful
Might have dexterity issues (arthritis)

Blind
Values relationships
Deaf
Mute
Children
Adolescent
Young Adult
Young Professional
Sophisticated Opportunists
Struggling Techies
Disengaged Skeptics
Marginalized Middles



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