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14 Aug 2025 - SUSS Coaching Panel Discussion

Key details & considerations

Objective: Demonstrate to SUSS we have powerful marketing reach and can draw a big crowd. If done well, this will show that we can collaborate with SUSS to run TPC / TTC, funded by the SG government.

Event date: 14 August 2025

Event duration: 75 minutes

Event format: Panel discussion with audience polls and Q&A

3 panellists from different industries/backgrounds

1 host/moderator to guide the discussion: Han Ee

Event platform: Run this event as a LinkedIn Live event using Zoom

Rationale:

The LinkedIn Live format will:

Make it easier for panellists to share the event with their networks

Reduce friction for attendees to attend the event (one-click attendance, familiar platform)

Greater potential for last-minute attendees thanks to LinkedIn’s live event notifications

Provide event analytics data that we can share with SUSS post-event

The downside of using LinkedIn Live is that we will not automatically drive TCV sign-ups or collect email addresses

However, this is less important given that the primary aim of this event is to show SUSS that we can put on a large coaching-related event

Event theme

Human Advantage in the Age of AI: Re-Skilling Leadership and Culture

As automation accelerates, human capabilities are becoming the true differentiators. How are future-ready organizations re-skilling leaders and culture to thrive?

Big idea:

As AI is increasingly levelling the playing field across companies for various tasks and workflows, human capabilities – like empathy, sense-making, and complex collaboration – are becoming the real differentiators. How are top companies investing in the “human edge”?

Discussion topics:

What makes human capital more valuable in an AI-augmented world?

How are leaders upskilling for emotional intelligence and systems thinking?

How are OD and HR functions evolving to develop human-centred leaders and teams that emphasize resilience, collaboration, and innovation?

Coaching angle: Coaching as an enabler for leaders and teams to unlearn, reflect, and build the higher-order thinking and relational skills needed to support a high-performance culture.

Panellist shortlist

Top picks:

These 3 individuals (Stephen, Katie, Adhi) are the top picks for the 3 panellists as together they will provide a diverse mix of professional, industry, and demographic backgrounds.

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Stephen Ho (SkyLab Group)⁠

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Group CEO of SkyLab Group

SkyLab is a Digital Performance Company revolutionizing the way data, content, applications and workloads are managed across the hybrid cloud environment globally.

“I strive to foster resilience, adaptability, and high-performance mindsets in the next generation of leaders”

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Katie Hasson (ex Stan Chart)⁠

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Standard Chartered Ignite Executive Coach; Founder, Ignite Coaching Culture

“Hi, I'm Katie — founder of Ignite Coaching Culture, executive coach (ICF PCC certified), and someone who deeply believes that coaching shouldn't be a luxury but accessible to middle managers at the heart of every organisation.”

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Adhi Kurnianto (BCG)⁠

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Partner @ Boston Consulting Group (BCG) | MBA, Strategy

Note: Large following on LinkedIn, but limited posting activity

Secondary picks:

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Eugene Lee (ST Micro)⁠

Group Vice President & General Manager, Front-End Manufacturing Asia-Pacific Region, STMicroelectronics

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Khoo Sze Boon (Turner & Townsend)⁠

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Managing Director, Singapore, at Turner & Townsend

Xinyi (ex Microsoft)

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Echo Chen (PWC)⁠

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Partner, Assurance and China Desk, PwC Singapore

Note: Not really active on LinkedIn

Panellist outreach message template:

Hi [Name], I’m organizing an online panel discussion on 14 August focused on re-skilling leadership and organizational culture in the age of AI, and I’d love to have you as one of our featured panellists.

We’ll be bringing together 3 leaders from different industries to share how organizations are preparing their people (especially leaders) to adapt, lead, and thrive alongside AI using coaching and related strategies. It will be a 75-minute live session with polls, audience Q&A, and a lively exchange of ideas.

Would you be open to joining? I think your voice would be a valuable addition to this conversation. Happy to share more details if you’re interested!

Audience

Leaders: Interested in how other leaders and organizations are adapting to AI to maximize human advantage

OD & HR professionals: Interested in insights and examples related to navigating AI integration

Coaches: Interested in the role coaches can play in supporting AI integration & boosting human performance

University students & young professionals: Interested in how workplaces are rapidly evolving and how they can position themselves for successful careers

Suggested event structure

Duration: 75 minutes

Introduction (10 mins):

Welcome and brief intro of EP & TCV

Introduction of panellists

Brief intro of the topic to set the context for why this topic is important (include relevant stats to back this up)

Panel Discussion (45 mins):

Moderator leading the discussion, with prepared question list and topics

Topics and questions shared with panellists in advance to think through their answers & identify examples

Panellists sharing what they are seeing, doing, and thinking

Audience Q&A (15 mins):

Moderated question period

Moderator taking questions from the audience and directing them to panellists

Closing (5 mins):

Wrap up with brief summary of key takeaways

Thank you to the panellists and event participants

CTA: invite people to join TCV for coaching community, events, and training opportunities

Throughout the event:

Marketing team to monitor the chat

Collect questions

Share links to TCV, EP LinkedIn, EP newsletter sign-up form

Incorporate audience poll questions throughout the session:

Does your organization have an AI strategy?

Yes / No / Don’t know / Not applicable

Is your organization actively supporting employees with learning and adapting to AI in the workplace?

Yes, some support / Yes, lots of support / No, little or no support / Don’t know / Not applicable

What do you feel is the overall impact that AI is having on your organization’s culture?

Positive / Negative / Neutral / Don’t know / Not applicable

How is your organization supporting leaders to adapt to AI?

Upskilling & learning programs / Cultural change initiatives / Coaching or mentoring support / No support / Don’t know / Not applicable

Event promotion

[This is an early draft; will build this out when the rest of the plan get the green light]

Pre-event campaign (3–4 weeks out)

Pre-event campaign (3–4 weeks out)

Week

Content Piece

Format

Purpose

Week 1

Event announcement

LinkedIn post + email

Announce panel, share topic and panellist lineup

Week 1

Poll 1: "Top leadership skill in age of AI?"

LinkedIn poll

Pre-event engagement + conversation starter

Week 2

Mini interview: panellist spotlight

LinkedIn quote graphic + blurb

Build credibility, show depth of thought

Week 2

Email spotlight: AI + Human Leadership

Short email / newsletter snippet

Drive registrations, show relevance

Week 3

Poll 2: "Biggest people challenge with AI?"

LinkedIn poll

Build awareness, tease event content

Week 3

Panel prep teaser: “Here’s what we’ll be asking our panellists”

Carousel or short video

Build anticipation, encourage registrations

Week 4

Final reminder post + countdown email

Carousel + email

Nudge late registrations, showcase urgency

There are no rows in this table

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Post-event campaign (1–2 weeks after)

Post-event campaign (1–2 weeks after)

Timing

Content Piece

Format

Purpose

1–2 days after

Replay + thank you email

Email (include key takeaways + CTA)

Re-engage audience and convert interest

3–5 days after

“5 insights from the panel”

LinkedIn carousel or article

Extend thought leadership, drive website traffic

1 week after

Quote graphic(s) from each panellist

Visual post

Keep conversation going, amplify expert voices

1 week after

Insights PDF or visual summary

Downloadable or carousel

Showcase brand depth, drive newsletter sign-ups or TCV growth

Ongoing

Recirculate clips from event

15–30 sec short videos

Drive visibility for future events + boost EP brand recall

There are no rows in this table

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