Promotion Best Practices: How to get your product in front of thousands of people
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The Maker Journey:

Step #1
⭐ Vision
Step #2
⚒️ Build

Step #3
📣 Promote
🔺
You’re here


Introduction
Promotion and distribution are key elements for the success of any launch. A well-designed promotion plan will ensure your product gets in front or your ideal audience.

Use this strategy kit as a workbook to create your promotion strategy and track your planning and execution through launch day.

You’ll first start by understanding your product’s purpose, story, and audience; then create a launch plan to promote your product in different channels. Finally, use the launch dashboard to easily keep track of your promotion channels during launch.

Editor’s note:
You can use this workbook to take Coda docs, templates, and Packs to market, so we’ll simply refer to your subject as your “product”. But don’t worry, you’re in the right

Ready to get started? Copy this doc, give it a catchy title, and begin filling out your GTM plans.


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