Skip to content
One Foot Productions
Marketing Strategy
Articles
Emails
Training Data
User Research
Lead Magnets / Marketing strategy
Influencers
Draft pages
dBocl bugs
Bear Music Fest 2025 - Merchandise Operations Analysis & Recommendations
Share
Explore

light
📌 What’s This Page For? A central hub for our social media strategy, including post schedule, content themes, and engagement goals.
✅ Key Focus Areas:
Event Production Stories – Behind-the-scenes moments, lessons learned, and major milestones.
Tech & Innovation – Showcasing how dBocl is revolutionizing event management.
Industry Insights – Sharing expertise on event logistics, talent coordination, and production.

🔗 Important links:


🗓️ Posting Schedule:

Facebook: 3-4 posts/week
Instagram: 4-5 posts/week (including Reels & Stories)
LinkedIn: 3-4 posts/week

🎯 Key pieces:

A compelling hook/intro
An engaging image/video if applicable
A strong call-to-action (CTA)

📈 Engagement & Growth Strategy


How We’re Growing Our Audience:

Replying to every comment & DM
Engaging in event industry groups on LinkedIn & Facebook
Using targeted hashtags to reach event professionals
Commenting on relevant threads and posts on all platforms.
Julian will create an automation that flags applicable posts so we can leave comments on them
Booking Kevin as a Podcast guest
Writing a newsletter every week which can be put through Harbinger’s content repurposing engine
Wearing dBocl or One Foot Production shirts at different industry events while networking

Ideas:

Launching dBocl on Product Hunt
Create a templates on webflow that use different versions of our website

Want to print your doc?
This is not the way.
Try clicking the ⋯ next to your doc name or using a keyboard shortcut (
CtrlP
) instead.