Important Youtube Metrics

Important Metrics:
90 Day Range
Impressions CTR (Click through rate)
7% and above Green
6.99-4.0% Yellow
3.99% and Below Red
Average View Percentage (AVP)
50% and above Green
49-30% Yellow
29% and below Red
Average View Duration (AVD)
3.5 minutes and Above Green
3:49-2:50 Yellow
Below 2:49 Red
Watch Time
Above 100 Hours Green
99-45 Hours Yellow
44 hours and Below
Above 2K Green
1999-1000 Yellow
Below 999 Red
When your audience is trying to find an answer
Discover new things
Make Decisions
Be Entertained
Buy Something
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