Intro/Overview

Key actions

In
2020
in conjunction with Calliope-Interpreter members working on Social Media, Content and the Website we completed a number of key projects:

Facilitated meeting with the editorial team regarding search term inclusion in content
Added 10 explainer videos in Resources area of the website
Added 11 videos to Calliope-Interpreters profiles
Published 6 blog posts
Sent out 2 Emails in 6 languages to 26 separate address lists
Added 1 new interpreter profile
Added new clients and conferences to the website
Produced a number of reports including 2 x inter-year and 1 end of year report

In
2018
we defined the following goals.
Defined Goals
0
Website Goals
3
Increase Search Rankings
Increase Site Visitors
Increase Quality Leads
Editorial Team
4
Establish Calliope as quality provider
Demonstrate expertise
Produce Engaging Content
Search term focused
Social Media Team
3
Drive Traffic to Website
Engagement with fans and customers
Highlight Member Expertise
Email Marketing
3
Engage with customers/followers
Share Editorial Content
Drive Traffic to Website

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