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Park+ KT docs
Society homepage Revamp - Feature list D1
PdP<>Landing page comparison
Society Product Notes
Store Task Lists (Design + FE)
Recommendation algorithms
ANPR BRD and context
Search Functionality
Fuel as an SKU
Rough notes
Fastag flow KT
PRD - chassis flow
Rough work
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PdP<>Landing page comparison

Product detail page


Features
Sections
User Story
Feature Details
Notes/ comments
Potential Priority
1
Top Fold
As a user who lands on Park+ PdPs, I want most important information on top fold to build initial thought of purchase
Open
Took from previous exp at Mojocare- Mojocare PdP Top fold is according to the best industry practices
Bose Top Fold to be compared
p0
2
Delivery Pincode
As a user who lands on Park+ PdPs, I want a feature to check the serviceability of my pincode so that I can take the decision to order the product or not.
Open
No change required

-
3
Offers available
As a user who lands on Park+ PdPs, I want to know if there are any offers or discounts available so that I can get a push to experiment with a new product/brand.
Open
No change required

-
4
Description
As a user who lands on Park+ PdPs, I want to get a brief idea about what the product does, what is in it, and what does it help treat/solve for so that I can know about the product in detail.
Open
Present PdP is too information heavy with different collapsible tabs with with a lot of information regarding the product
SEO - element might be affected because of the extra not-optimised content

p0 - user experience
5
What will you get/How to use this product
As a user who lands on Park+ PdPs, I want to have an easy to consume and elaborate format of information like video so that I get a good sense of the product and services.
Open
A rich-media instruction part to what will you get/how to use( for applicable products) is required
This component is a good to have

p1
6
USPs of product
As a user who lands on Park+ PdPs, I want to know why this brands value propositions so that I can check and compare if those value propositions meet my needs.
Open
currently the USPs are shown just by the icons at the end of the PdP which is against the best practices, PdP pages should have some sort of footer
p2
7
Why us?
As a user who lands on Park+ PdPs, I want to know what makes this brand different so that I know whether the brand can by solving my health concerns.
Open
​
p2
8
Package benefits table
As a user who lands on Park+ PdPs, I want to know the benefits of undergoing treatment for a longer durations so that I can pick the option that gives me the most benefits.
Open
v69
p3
9
Statistics banner
As a user who lands on Park+ PdPs, I want to know what the efficacy of the product so that I know the medical accuracy of the product.
Open
it should show the recommended% of people based on reviews (can fill in fake numbers)
p2
10
Testimonial
As a user who lands on Park+ PdPs, I want to know what this brands customers are saying about it so that I
Open
​
p1
11
Ratings and Reviews
As a user who lands on Park+ PdPs, I want to know what this brands customers are saying about it so that I can
Open
V2: we need an option to filter and search. Attributes should show how many people selected them.
p1
12
FAQs
As a user who lands on Park+ PdPs, I want to understand more about what the offerings so that all my doubts about the brand or product are solved.
Open
could be replaced with the information heavy content in the product description
p2
13
Coupon Sticky Bar
As a user who lands on Park+ PdPs, I want to know if there are any offers or discounts available so that I can get a push to experiment with a new product/brand.
Open
sticky bar above ‘buy now’ sticky bar which will show coupon code and a expiry timer
p0*
14
Buy Now Sticky
As a user who lands on Park+ PdPs, I want to know how to place my order so that I do not miss out on a product that solves for my concerns.
Open
no change required
p0*
15
Checkout flow
As a user who lands on Park+ PdPs, I want to know the next steps after I click on ‘Buy Now’ so that I am able to place my order smoothly.
Open
Can we change the Log in flow to just a slider pop up to fill in the number and registering the OTP, current flow is disrupting the smoothness
p0 - user experience
16
ASO Optimization
​
Open
Need the Product detail pages to be ASO optimized with relevant keywords ands elements required for better ASO ranking
p0
17
Footer
​
Open
any sort of footer with cross-selling or contact us. raise a query option should be included
​
There are no rows in this table
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Extra Notes
Overall design language can be maintained consistent with the theme - like there are green gradient coupons, could have blue gradient with green button color
ASO Optimisation requires a few components that are missing such as social proof, H1 H2 tags, ASO optimised content, etc
Checkout flow needs lesser steps with more focus on items already in cart rather than cross-selling during the checkout flow
During the checkout flow the coupons * discounts should show the coupons that are eligible and can be availed, directly applied and add a view more section to checkout the other coupons
Guest flow for checkout needs to change - the entire process is a bit long and the user might lose interest halfway because of the non user friendly checkout flow
possible changes - UI change for the filling the address detail, mention the mandatory fields with *
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Screenshot 2023-04-21 at 11.29.46 AM.png
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cart abandonment data?
heatmap for the content?
clicks ka data? events unclear hai ?
the data suggests there are more than 20% cart abandonments - how will we fix this?

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