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2. Professionalism

Introduction

Professionalism will be an ongoing theme throughout the semester. We’ll consider the hallmarks of good writing and communication, discuss potential career directions, and build a portfolio both for your own career and also for class requirements in the certificate and in your major.

Learning objectives: During this section, students will...

Learn about finding professional opportunities such as internships, freelancing, and the sports media capstone
Learn professional standards for writing and using style correctly
Discuss the best writing and story production available
Discuss career options with recent alumni in fields throughout sports media

Assignment specifics

When we have career panels, you’ll see a homework assignment to come up with three questions for our panel. You should look up our panelists on LinkedIn and social media to see what they’ve done, what they post, and get to know them a little bit. Your questions can be about anything about their time at UGA, how they got to where they are now, or what their jobs now consist of. You don’t need to write three questions for each panelist, but three questions total for as many or as few panelists as you wish.

Readings and discussion

We had hoped to have more days to take a step back and talk about issues, but we had too much to cover. On April 19, however, we will do just that.

Dwayne Haskins tragedy

Brandt comments on Dwayne Haskins.jpg
Read/listen to the following:

Access

Read the following:

Assignment

Pick one of these issues and write a short post answering one of the following questions in the designated channel:
02professionalism3_haskins for your instructor: After listening to the podcast segment and reading Pro Football Focus and the Palm Beach Post article, along with the post on virtue-signaling, do you think the authors are virtue-signaling by calling out Schefter and Brandt for their comments or are they making valuable points? Why or why not?
02professionalism3_access for your instructor: Think of the athletes you follow most closely. Where do you get most of your news about them—from social media they produce, from team broadcasts and shows with media partners (think College GameDay or NBA on TNT), or independent journalists? Do you feel like you have good information about their performance as athletes and their lives as public figure, or what are you missing?

Portfolio

Assignment 1:
Purchase a domain and set up WordPress OR set up a free site at Post the URL in the 02professionalism2_portfolios channel for your instructor. If you don’t have a LinkedIn account, go ahead and set that up, too. ALSO: If you already have a portfolio for another class, use that one and incorporate elements from this class into it.
Review . They were written for JOUR 3190, but will apply to your portfolio for this class and all sports media classes, but ignore the checkpoints.
Assignment 2: Put together a Google doc with the following elements, and post a link the 02professionalism2_portfolio channel for your instructor.
The dominant image you intend to use
The personal narrative for your “About” page
Your resume
Assignment 3:
1. On your WordPress domain, create your homepage with tagline copy, your navigation bar or menu, your “About” page, your resume, and links to your social media. Comment on your post in the 02professionalism2_portfolios channel for your instructor to let him know it’s ready.
2. Read Elizabeth Spiers’ posts on branding for journalists:
Assignment 4: Final revisions to your portfolio, including work samples from this class and elsewhere and design changes as discussed. Comment on your post in the 02professionalism2_portfolios channel for your instructor to let him know it’s ready.
Classes and homework 2
7
Day
Date
Time
Type
Description
1
Thursday
1/20/2022
Normal class time
Class
Internships, clips, experiential learning, basics of news/grammar/style
2
Monday
2/7/2022
11:59 PM
Homework
Prepare three questions for our panel of journalists about their careers, stories they’ve covered, etc. Add them to the doc in 02professionalism1_qs for your instructor.
3
Tuesday
2/8/2022
Normal class time
Class
Career panel 1: sports journalists
4
Monday
2/21/2022
11:59 PM
Homework
Prepare three questions for our panel of comms people about their careers, job content, etc. Add them to the doc in 02professionalism1_qs for your instructor.
5
Tuesday
2/22/2022
Normal class time
Class
Career panel 2: Comms/social
6
Monday
3/14/2022
11:59 PM
Homework
Prepare three questions for our panel of broadcast talent about their careers, stories they’ve covered, etc. Add them to the doc in 02professionalism1_qs for your instructor.
7
Tuesday
3/15/2022
Normal class time
Class
Career panel 3: Broadcast talent
8
Monday
3/28/2022
11:59 PM
Homework
Prepare three questions for our panel of broadcast production folks about their careers, what they do now, etc. Add them to the doc in 02professionalism1_qs for your instructor.
9
Tuesday
3/29/2022
Normal class time
Class
Career panel 4: Broadcast production
10
Thursday
3/31/2022
Normal class time
Class
Readings and discussion
11
Tuesday
4/5/2022
Normal class time
Class
No class: instructor meetings
12
Monday
4/18/2022
11:59 PM
Homework
Readings on access and Dwayne Haskins and discussion post
13
Tuesday
4/19/2022
Normal class time
Class
Readings and discussion
14
Wednesday
4/20/2022
11:59 PM
Homework
Portfolio assignment 1
15
Thursday
4/21/2022
Normal class time
Class
Portfolio discussion
16
Monday
4/25/2022
11:59 PM
Homework
Portfolio assignment 2
17
Tuesday
4/26/2022
Normal class time
Class
Portfolio production
18
Wednesday
4/27/2022
11:59 PM
Homework
Portfolio assignment 3
19
Thursday
4/28/2022
Normal class time
Class
Portfolio presentations
20
Tuesday
5/3/2022
Normal class time
Class
Portfolio presentations
21
Wednesday
5/4/2022
11:59 PM
Assignment
Assignment 4 (final portfolio complete)
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