Underdog Protocol Memo🐶

Underdog - Making the shared data layer valuable

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Underdog - Making the shared data layer valuable

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Overview

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Solana Grizzlython Grand Champions - #1/ 1000+ projects submitted (see more

here⁠

)

Underdog Protocol seeks to empower developers & communities to integrate digital assets into their product or workflow via our API

Our approach is unique as we provide Web2 + Web3 integrations, vertical tools to interact with all types of Solana NFTs, and focused on data.

Web3 Dapps struggle with limited on-chain data, Web2 walled gardens, and poor composability, leading to underwhelming user experiences.

Our initial deliverable was an API for dynamic NFT integration into on/off-chain products, enabling personalized experiences and user insights capture.

We closed our first round in Q4 2021, involving Oneblock Capital, eiV ventures, and Underdog Labs, raising $500,000 on a $10M post-money valuation.

We’ve been fully live for 6 months, have revenue, and big brands onboarded. To be able to grow and build even faster, we’re opening our seed round.

Underdog has traction with major brands and 25+ use cases falling into categories such as on-chain reputation, loyalty and rewards, and tracking activities with partners like Parcl, Dispatch Forums, Solana Mobile, and Superteam.

We have been able to generate a pipeline of $150,000/ARR in potential revenue (expected by Feb ‘24.) and are generating $2.9K/MRR in both Developer and Enterprise Segments.

Docs

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Pitch Deck⁠

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Developer Docs⁠

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Core Team

Core Team

Title

Photos

Comments

Social

Kevin Arifin

Co-Founder, CEO, Engineer - Citadel, Zendesk, UC Berkeley EECS with Honors

Linkedin Twitter

Efren Plasencia

Co-Founder, COO, Business Development - Uber, Ritual, Setter (acq. by Thumbtack)

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Twitter

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Traction

Traction

Name

Notes

Revenue only from Stripe

Retention

Jun.-Jul. NFT Growth

Screenshot 2023-08-01 at 11.14.17 AM.png

Competition

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Previous Investors & Round

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Terms

Raise Amount: $500,000

Post Money Valuation: $10M

Stage: Pre-Seed

Investors

One Block Capital

EiV Ventures

Underdog Labs

Current Round

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Terms

Committed:

Raise Amount: $2.5 Million

Stage: Seed

Contact Links

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tony@underdogprotocol.com⁠

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Calendly⁠

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Underdog Protocol⁠

Social Media

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Twitter⁠

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Medium⁠

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Web3 Blog (Claim an NFT)⁠

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