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Bus model, GTM, Team, Market size
💳 Business Model (Predominantly usage-based for now)
$2520
Low ($210pm)
500 Surveys/Responses
100 Ai interviews
$6000
Mid ($500pm)
3000 survey responses
500 Ai interviews
$12000
High ($1,000pm)
15 000 Survey Responses
1 000 AI interviews
Bespoke integrations and setup
🚀 Go-To-Market
👫 Reseller/Referral Program
Partnerships setup that run continuously
Growth channels
How are we selling to them?
🧑💻 Events and Media :
LI LinkedIn:
Tim's LinkedIn posts (1.5k followers in research industry)
📩 Outreach:
Very personalised email/LinkedIn outbound to research firms & NGOs in ICP
Target Segments
With greatest demand for↑ response rates
🕋 Small Research firms (n= 597)
🏢Larger Research firms (n=6,777)
🌍 Market Size
SAM: Bottom-up Market Size calc (Annual)
👨👩👧 Team
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